How five brands will go for gold at Oscars

They will balance digital and social media initiatives throughout the event to keep viewers engaged

by Lindsay Stein, PRWeek
Cadillac, "The Arena" by by Publicis New York and Publicis UK.
Cadillac, "The Arena" by by Publicis New York and Publicis UK.

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register here or sign in below if you already have an account.

Sign in

Register

  • Limited free articles a month
  • Free email bulletins

Register Now

Become a member

From $116 a year

  • Full access to campaignlive.com
  • Exclusive event discounts
  • Plus lots more...

Choose a package

Need to activate  your membership?