Finlandia Vodka '1000 Years of Less Ordinary Wisdom' by Wieden + Kennedy London

"Be nobody's bitch but your own," says vodka brand

Finlandia Vodka's new campaign from Wieden + Kennedy London boasts a cast of 14 real-life characters bearing unconventional advice.  

Featured people include Cassandro, a 45-year-old Mexican drag wrestler, Game of Thrones actor (and world's third strongest man) Hafthor Julius Bjornsson and 93-year-old fashion icon Iris Apfel.

The distiller's Facebook page will contain cocktail recipes tailored for each character's unique life, be it Reindeer Race or Mexican Drag-Wrestler.

Credits

Creative directors: Scott Dungate, Graeme Douglas
Copywriter: Paddy Treacy
Art director: Mark Shanley
Executive creative directors: Tony Davidson, Iain Tait
Executive producer: Danielle Stewart
Group account director: Paulo Salomao
Account director: Matt Owen
Account manager: Sophie Lake
Head of planning: Beth Bentley
Planning director: Martin Beverley
TV producer: Michelle Brough
Production company: Knucklehead
Director: Siri Bunford
Executive producer: Matthew Brown
Director of photography: Ben Smithard
Editorial companies: Lucky Cat, Whitehouse Post
Editors: Xavier Perkins, Lucky Cat; Adam Marshall, Whitehouse Post
Post producer: Anandi Peiris
VFX company: MPC
VFX supervisor: Bill McNamara
Flame artist: Bill McNamara
VFX producer: Anandi Peiris
Grade: MPC
Colorist: Matthieu Toullet
Titles/graphics: Ryan Teixeira
Music/sound company: Factory
Sound designers: Anthony Moore, Phil Bollard
Song: Undeniable, Richie Sosa
Interactive producer: Dom Felton
Director of relations: Marta Bobic
PR manager: Charlotte Corbett

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