Finalists named for inaugural Brand Film Festival

PRWeek US and Campaign US have unveiled the list of finalists for the inaugural Brand Film Festival

Haymarket Media’s PRWeek US and Campaign US have announced the finalists for the inaugural edition of the Brand Film Festival.

The lineup includes entries from Gatorade’s 360-degree virtual reality experience to UNICEF’s animated "unfairy tale" of Syrian refugees.

The festival will celebrate the year’s best branded content films, from Vines and YouTube videos to film series and long-form documentaries. The event will take place May 4 at the Paley Center for Media in New York.

The Finalists

A Portrait on Paper: Russell Paige
Domtar and Ogilvy Los Angeles with Eastward and Ogilvy Public Relations

Beyond Laughter & Tears: A Journey of Hope
Avanir Pharmaceuticals and W2O Group with Madpix Films and AbelsonTaylor

Breathless Choir
Philips and Ogilvy & Mather London with Tool of North America, Carat London, and One Voice

Browder Field
FirstEnergy and Marcus Thomas with Think Media Studios

Bryce Harper Virtual Reality Experience
Gatorade and OMD with The Mill, VML, and FleishmanHillard

Business Unusual Official Movie
Marriott International/Renaissance Hotels with Substance Over Hype, Marriott Content Studio, MEC/ BMF Media, and Ballantines PR

Commander and Ursula: A Love Story
FedEx with Alley Cat Group

French Kiss Official Film
Marriott International with Sander/Moses Production, Marriott Content Studio, MEC, and Grey PR

Win From Within Short Film Series: Abby Wambach's Journey from Rochester to the World Stage
Gatorade and Vice Sports with OMD and The Content Collective

San Pellegrino and Tastemade with Deep Focus

Hold Your Breath
SunTrust and StrawberryFrog with MJZ and 22 Squared

In Search of the Most Dangerous Town on the Internet
Kathryn Kane and Michael Kulich and Norton by Symantec with Caviar Los Angeles and Grey San Francisco

Intel and the Grammys Present the Lady Gaga Experience
Intel and OMD with Prettybird, Greenlight, and Zeno Group

Lily & the Snowman
Cineplex and Zulu Alpha Kilo with Hornet and HD Media

Love Test
Revlon and MediaCom with AR New York, MediaCom, and Lippe Taylor

Malak and the Boat
UNICEF and 180LA with House of Colors

More than Brains
University of Phoenix and 180LA with The Corner Shop and OMD

Now We're Newtons
GlaxoSmithKline and Weber Shandwick with Pet Gorilla

Out the Monster
Orexo and StrawberryFrog with Madison Media and Spark Media

Pepsi + Empire Partnership
Pepsi and OMD

Readdress Success
Strayer University and MediaCom with Soul Pancake

Reality? Check
Audi and MediaCom with Bandito Brothers

Say No To Spec
Zulu Alpha Kilo with zulubot

The Audition
Melco Crown Entertainment with RacPac Entertainment, DDB, GroupM, FleishmanHillard, and SPRG

The Holiday Odyssey
Target and 72andSunny with Interrogate and Haworth Media

The Home-Buying Process in Plain English with Elizabeth Banks and Pereira & O'Dell New York with Uber Production

The Longest Night
Philips and The New York Times, T Brand Studio with Spindle and Carat

The Making of Naglazyme
BioMarin and Chandler Chicco Agency with Great Jones Production

The Nerdery's Top Row Club
The Nerdery

The True Story of the Wish that Created a Global Movement
Make-A-Wish America with Relentless

Unmasking a Killer
NewYork-Presbyterian and Seiden Advertising with Dutch Uncle

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