Fever-Tree to open pop-up gin and tonic bar in Hoxton Square

The pop-up will focus on creating the perfect gin and tonic
The pop-up will focus on creating the perfect gin and tonic

Tonic brand Fever-Tree has announced plans to open a bar dedicated to gin and tonic in Hoxton Square, London, from 12 June.

The bar, which has been organised and produced in-house, will feature a collection of 160 gins from around the world, in order for guests to create the perfect gin and tonic combination.

The six-week weekend pop-up will offer masterclasses from gin experts and mixologists such as Tom Coates from Portobello Gin and Michael Vachon from Maverick Drinks. Four supper clubs, held in partnership with pop-up caterer Check On, are also being held in the venue.

Experimental 'G&Tree flights' will give guests the chance to sample four different gins, with £2 from each£12 ticket going towards the charity Malaria No More UK.

Last year saw the drinks company tour a pop-up bar, which travelled to UK festivals, a branded bicycle laden with products at London Cocktail Week, and produce Gin and Tonic Fever festival in Chelsea Physic Garden, London.

Comment below to let us know what you think. 

For more in-depth and print-only features, showcases and interviews with world-leading brands, don't miss the next issue of Event magazine by subscribing here.

Follow @dollydeighton

Start Your Free 30-Day Free Trial

Get the very latest news and insight from Campaign with unrestricted access to campaignlive.com, plus get exclusive discounts to Campaign events.

Become a subscriber

GET YOUR CAMPAIGN DAILY FIX

Don’t miss your daily fix of breaking news, latest work, advice and commentary.

register free