Event TV: Aston Martin raises racing car onto London building

The racing car was raised 300 feet above ground
The racing car was raised 300 feet above ground

Aston Martin Racing and property developer Mount Anvil announced their new partnership by lifting a racing car up 31 storeys, to reach the roof of a London sky scraper on Tuesday evening (12 April).

A crane was used to lift the 2016 Aston Martin race car – a V8 Vantage GTE Challenger – 300 feet, to reach the top of Mount Anvil Dollar Bay building at London’s Canary Wharf.

The new global partnership sees Mount Anvil become Aston Martin Racing’s official central London luxury homes partner, and the companies will engage in what have been coined 'knowledge-sharing exercises' throughout the racing season.

The stunt took place ahead of Aston Martin Racing's participation in the 2016 FIA World Endurance Championship at Silverstone on Sunday (17 April).

In other automotive news, both Volvo and Mercedes-Benz are currently hosting retail pop-ups throughout the UK. 

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