Dick’s Sporting Goods’ first brand campaign in a decade shows how sports change lives
For its 75th anniversary, the sports retailer debuted a multi-faceted campaign, a multimillion-dollar grant program and a sponsorship with the NCAA.
For full access to this article, you must be a Campaign US subscriber.
Click here to view our subscription options, which now include access to the 2023 Agency Performance Review — a comprehensive analysis of agency business in the past year.
If you are already a subscriber and can't see this article: Click here to activate your subscription.
For support, please email: email@example.com or call (800) 381-0891.