A lesson in ad placements
When Dixons Carphone consolidated its media account into Blue 449, it was painful for M/SIX, the incumbent on Carphone Warehouse. But M/SIX can take a bit of solace in the cringingly unfortunate placement of an ad for the brand last week. A print ad featuring Keith Lemon was plastered on the front page of Metro last Friday (pictured), just below the lead story about a schoolboy who stabbed a teacher in a row over… a mobile phone.
Celebrating in style
Well done again to Lucky Generals, which won Twitter’s ad account last week. If you want to see how much it means to the young shop, check out this picture of the co-founder Andy Nairn celebrating like Scotland had just voted for independence. But that’s nothing compared to the creative Kendal Peters, who was apparently so thrilled that she got drunk and ate a candle, according to her own Tweet, which was picked up by the new client David Wilding, Twitter’s UK head of planning. Anchorman’s Brick Tamland (who admits that he is "what some people call mentally retarded") would be proud.
Candid conference
Last week’s 3% Conference provided some pearls. Saatchi & Saatchi’s Kate Stanners kicked off her panel session with a confession: "I’m so hungover, I might have to run off the stage to be sick." Luckily, she was able to hold it in. Meanwhile, Cindy Gallop – who doesn’t seem to ever hold anything in – provided the quote of the day. In response to a question on sex education, she said: "Female masturbation is a wonderful thing. Women should do it as often as possible. I do it daily." She added that she remains the only speaker to have uttered the words "come on my face" on the TED stage.
