D&AD's Tim Lindsay on how the creative industry can be a force for good

by Campaign staff October 14, 2014

D&AD's chief executive talks about the intersection between the commercial agenda and the sustainability agenda

NEW YORK — Speaking to Campaign US at Advertising Week, Tim Lindsay, chief executive of D&AD, talks about how business — and business as represented by advertising — gets a bad rap.

He talked about the role the creative industry has in addressing this issue and the "sweet spot that occurs when the commercial agenda and sustainability agenda intersect."