Cow & Gate caters for babies with London pop-up restaurant

Cow & Gate's pop-up baby restaurant will launch this Friday
Cow & Gate's pop-up baby restaurant will launch this Friday

Frank PR's experiential arm is working with baby food brand Cow & Gate to deliver a pop-up eatery for babies and their parents in London's Covent Garden.

The temporary two-day outlet called Purée from Cow & Gate will be launched by TV personality Jenny Frost and her nine-month-old twins Nico and Blake on Friday (15 November).

The dining experience will be open to parents and their children aged between six and 12 months. They will be able to enjoy valet buggy parking, a sensory soft play area and a pianist playing nursery rhymes on a baby grand piano, as well as a selection of Cow & Gate’s meals.

Bruce Newman, marketing manager at Cow & Gate, said: "Purée from Cow & Gate aims to really showcase the quality and provenance of the baby foods range. The pop-up restaurant provides the perfect backdrop for little ones to enjoy the range of meals."

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