Marketing magazine's own Christmas sweater design - with a marine/reptilian/alien theme against a desert backdrop
Some less inspired designs
Some less inspired designs
Some less inspired designs
Some less inspired designs
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Consumers can realise their fashion design ambitions and embrace the Christmas spirit in one fell swoop thanks to an online campaign from Coke Zero that enables users to design their own cheesy festive jumper.
The online Sweater Generator allows users to customise a jumper using various colours, knitted icons and tacky photographic backdrops. All the submitted designs are displayed in a gallery on the microsite, where people can vote for their favourites.
Client: Coca-Cola
Brand: Coke Zero
Agency: Droga5
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