Coke online director: Brands need to take out the digital trash

European online director said brands must keep their virtual worlds clean and clutter-free

by Sara Spary, Marketing Magazine
"Share a Coke" campaign.
"Share a Coke" campaign.

To continue reading this article you need to be registered with Campaign. Registration is free and only takes a minute. Register here or sign in below if you already have an account.

Sign in


  • Limited free articles a month
  • Free email bulletins

Register Now

Become a member

From $116 a year

  • Full access to
  • Exclusive event discounts
  • Plus lots more...

Choose a package

Need to activate  your membership?