Checkatrade's ad pays tribute to the brand's fast-paced jingle.
The spot gives an extended rendition of the brand’s signature jingle, as performed by a band of actors dressed as Checkatrade employees.
This marks the directorial debut of Grey’s former creative director J Marlow. Running across TV, digital, radio and social, the work was created by Steven Dodd, Josh Dando and Megan Egan, and directed by Marlow through Outsider. The media agency is Goodstuff.