CEO Nancy Hill leads the 4As' search for new definitions

Speaking at Advertising Week XII, Hill discusses disruptions in the agency business and what the 4As is doing about them

NEW YORK — At Advertising Week, Campaign US editor-in-chief Douglas Quenqua spoke with Nancy Hill, president and CEO of the American Association of Advertising Agencies about how the show is integrated into the fabric of the city, the challenges of diversity, and Martin Sorrell's proposition to find a different word from "advertising" to represent the show.

 

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