Carl's Jr. strips new burger to its bare ingredients in new ad

72andSunny bags more innuendo for fast-food chain

Carl's Jr. is known for its sexually charged ads, such as this year's Super Bowl spot by 72andSunny featuring model Charlotte McKinney in her birthday suit.

While the Super Bowl ad featuring McKinney showed her almost naked, there's no person featured in the latest installment in the All Natural campaign.

Instead, using lighting and camera angles, the ad "Natural Beauties" simply shows the burger and its humble ingredients but makes the viewer expect more.

Carl's Jr. joins other brands like Panera and Chipotle, which tout their natural ingredients to woo health-conscious Millennials seeking their fast-food fix.


Chief Executive Officer
Chief Marketing Officer
SVP, Product Marketing
Director of Advertising
VP, Field Marketing, Media & Merchandising
Director, Product Marketing & Merchandising
Product Marketing Manager
Chief Creative Officer
Group Creative Director
Group Creative Director
Creative Director
Creative Director
Sr. Designer
Group Strategy Director
Strategy Director
Group Brand Director
Sr. Brand Manager
Brand Coordinator
Director of Film Production
Executive Film Producer
Jr. Film Producer
Film Production Coordinator
Business Affairs Director
Business Affairs Manager
Business Affairs Coordinator
Coast Public Relations
Founder and CEO
Group Director
Film Credits (production partners)
Production Company
Executive Producer
Executive Producer
Online Finishing
VFX Producer
Sound Designer
Track name
Written and Performed by
Used courtesy of GODIY Music