The scheme is an opportunity for agencies, charities, NGOs and public bodies to prove their ability to produce creative and effective good-cause campaigns for clients, and for brands to showcase their corporate social responsibility.
There were 15 awards, including 13 spilt between Brand Led, Public Sector, Charity or NGO and Multi-Organisation categories, plus the overall Agency of the Year and Campaign of the Year awards.
FCB Inferno was named Agency of the Year after being involved in several winning and highly commended entries, a testament to its success in cause marketing. Campaign of the Year was won by Small Talk Saves Lives by Pegasus for Network Rail, Samaritans, British Transport Police & Rail Delivery Group.
We would like to thank the esteemed panel of industry professionals who judged the awards (see box).
Below is the full list of winners – click through to read more about the winners and find out the finalists and highly commended in each category:
Charity or NGO
Congratulations to all the winners!