Cadbury to return to London with Medley Lounge spa pop-up

Cadbury is celebrating the launch of its new Dairy Milk Medley product by opening a beauty spa in London on 5 May.

The pop-up spa take its inspiration from Cadbury's new Dairy Milk Medley product
The pop-up spa take its inspiration from Cadbury's new Dairy Milk Medley product

Open for one-day only, the pop-up will offer treatments that are designed to replicate the experience of consuming the new product. The brand adopted a similar approach with its recent bubble wrap event at Westfield London

Attendees will be able to choose from a head massage, hand and arm massage or manicure, all the while sampling the two products that comprise the range.

These include Fudge, which features dark chocolate chips, fudge and biscuit and Nut and Raspberry, a creation that comprises dark chocolate chips, caramelised hazelnuts and raspberry pieces.

The pop-up is free to enter, however those interested in attending are required to register for a ticket through YPlan. 

The spa will be located at 15 Bateman Street, Soho and its opening hours will span 9am to 6pm. 

Cadbury hosted a seven-week Creme Egg Cafe pop-up in London earlier this year. Check out the space here, and view our video interview with the brand's marketing manager here.

Comment below to let us know what you think.

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