The shack has been designed by Because and built by structure specialists Mobile Technik.
"Our brief was to work with Because to create something authentic yet still premium, which was true to the essence of the brand and the Dominican Republic. The resulting shack combines traditional materials including corrugated iron, seagrass and wood in a structure which is relatively quick and cost-effective for us to transport and rig at both events," explained Mobile Technik managing director Simon Pauffley.
Consumers in Leeds will also get a flavour of Brugal’s heritage when the shack visits the Bingley Music Festival from 2 to 4 September.
Because brand ambassadors will be running three weeks of in-bar drink sampling at venues across Bristol and Leeds, offering money-off vouchers and a text-to-win competition for a trip to the Brugal Carnival in the Dominican Republic.
Click here to register and let us know your thoughts.
