Brands tackle NFL #DraftDay

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Brands try to score with football-themed tweets

The first round of the anticipated NFL draft began Thursday night, and brands of all industry sectors took advantage of the conversation on Twitter.

Snack companies, beer brands, tech giants and even CPG corporations are getting in on #DraftDay, which is expected to dominate social media — possibly into Saturday, through the final draft selection.

Check out #DraftDay tweets below:   

Chewy

Foursquare

Jim Beam

M&M’s

Miller Lite

Mr. Peanut

Procter & Gamble

TGI Fridays

YouTube

This article first appeared on marketingmagazine.co.uk.