Bob's Furniture rounds up celebrity Bobs for new campaign

The spot features famous Bobs like Vanilla Ice (real name Rob Van Winkle) and a likeness of the late Bob Ross.

Bob’s Furniture recruited some of the most well-known Bobs for the furniture retailer’s new national campaign. 

In the spot "Assemble the Bobs," Little Bob summons a star-studded group of Bobs. "Saturday Night Live" vet Rob Schneider, Vanilla Ice (real name Rob Van Winkle), WWE star Bobby Lashley and actor Roberto Hernandez all rush to answer the "call of the Bobs." 

A Chia Pet version of the late painter Bob Ross also makes an appearance.