Babbel "2017 brand campaign" by W&K London

Language learning company Babbel draws inspiration from iconic films and TV for a playful new campaign about its services.

Two ads by Wieden & Kennedy London use popular culture references to encourage people to "speak the language like they’ve always wanted to." The work was created by Richard Biggs and Jolyon White at W&K and directed by Jeff Low through Biscuit.