American Express' 'The Bunny' speaks to small business owners

The spot, created by Dentsu McGarrybowen, goes on a whimsical adventure with veterinarian Dr. Arnold T. Petsworth.

American Express’ business offering wants to assist all small business owners, no matter how quirky their clientele.

The whimsical spot tells the story of veterinarian Dr. Arnold T. Petsworth, the owner of Petsworth VetWorld. Petsworth’s business is steady until the pandemic ushers in a flood of new pet patients, particularly an influx of rabbits. He uses his American Express Business Card to adapt to his changing needs and is able to accommodate all of his furry patients.