Absolut "Deadmau5" by Absolut Labs

Absolut has teamed up with dance music artist Deadmau5 to create a virtual-reality gaming app that follows the musician on a journey from his studio to a club.

Campaign first wrote about "Absolut Deadmau5" in June.

The game is available from 27 July. The viewer and app is being pitched as a bundle, although the game is also available as a free download and can be played without the VR mode.