Age is just a number

Age is just a number

A hat tip to the senior advertising, media and marketing executives who kept it all spinning when the world was falling apart.

WPP hikes staff bonuses after ‘stand-out performer’ Group M fuels H1 growth

WPP hikes staff bonuses after ‘stand-out performer’ Group M fuels H1 growth

Revenues were ahead of four main rivals in first half.

Publicis pushes back US office return as Delta looms

Publicis pushes back US office return as Delta looms

An internal memo details the holding company will push back discussion of a formal return to the office until Q4.

Campaign Chemistry: Matador Network CEO Ross Borden

Campaign Chemistry: Matador Network CEO Ross Borden

Borden chats about navigating COVID as a travel publisher, where the business stands today and the constant juggling act of being a digital media owner.

Ad of the week: Cync’s “Thief in the Night”

Ad of the week: Cync’s “Thief in the Night”

The campaign, created by L&C NYC, imagines how technology would have worked in the past.

Movers & Shakers: Facebook, Procter & Gamble, PepsiCo, McDonalds and more

Movers & Shakers: Facebook, Procter & Gamble, PepsiCo, McDonalds and more

This week’s agency news, people on the move and brand buzz.

As business improves, Kraft Heinz boosts marketing focus

As business improves, Kraft Heinz boosts marketing focus

As the company returns to operating profit, it is focusing on expanding the capabilities of 12 in-house agencies serving 30 locations worldwide to improve the quality and efficiency of its marketing activities.

Brands and agencies feel pressure to prove the value of creative

Brands and agencies feel pressure to prove the value of creative

According to Cannes Lions state of creativity report, brands and creatives feel the pressure to perform.

Havas poaches OMD intelligence expert Laura Kell

Havas poaches OMD intelligence expert Laura Kell

Kell has extensive background in designing analytical approaches to media planning.

Gen Z isn’t influenced by brand vaccine campaigns

Gen Z isn’t influenced by brand vaccine campaigns

A study by Unidays shows that brand campaigns and incentives are not the reason the digital generation is getting vaccinated.

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