Christmas 2021: Brands spread holiday cheer with more festive campaigns

Christmas 2021: Brands spread holiday cheer with more festive campaigns

Home Depot, Planters, Extra Gum and more brands roll out holiday spots.

U.S. ad market continues robust rebound, say GroupM and Zenith

U.S. ad market continues robust rebound, say GroupM and Zenith

Both media buying groups revised projections for 2021 growth upwards from spring forecasts.

American Express partners NBA 2K on pop-up experience

American Express partners NBA 2K on pop-up experience

Amex card holders can access free digital merchandise, upload face-scanned avatars and access exclusive physical merchandise.

Stagwell promotes four to key leadership positions

Stagwell promotes four to key leadership positions

The holding company is growing and establishing its leadership team after completing its combination with MDC Partners in August.

Dr Oetker appoints new global creative agency

Dr Oetker appoints new global creative agency

Winning agency pitched against incumbent BBDO.

U.S. ad market continues robust rebound, say GroupM and Zenith

U.S. ad market continues robust rebound, say GroupM and Zenith

Both media buying groups revised projections for 2021 growth upwards from spring forecasts.

iProspect names global managing director and client chief

iProspect names global managing director and client chief

Dentsu-owned agency has also expanded the role of its global client president.

Marketers prepare for the COVID endgame

Marketers prepare for the COVID endgame

2022 could bring about the end of the pandemic. The medical marketing community has plenty of ideas about how to accelerate the process.

Walkers eats 'humble pie' with ad apologising for stock shortage

Walkers eats 'humble pie' with ad apologising for stock shortage

An IT glitch caused supermarket shelves across the UK to be emptied of Walkers.

How UTA transformed Karol G from pop star to brand star

How UTA transformed Karol G from pop star to brand star

The agency elevated Karol G’s career through authentic brand partnerships with Urban Decay, Smirnoff and Xbox.

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Marshawn Lynch heads back to the classroom for climate change

Marshawn Lynch heads back to the classroom for climate change

The Seahawks running back gets a high school science lesson, courtesy of Allbirds.

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