GSK launches global creative review for pharma business
The fee on the account is estimated at $30 million.
Watch: More than 80 creative and media agencies join Global Climate Strike
Businesses respond to open brief...
One-word answers with She Runs It's Lynn Branigan
The president-CEO shares what the industry must do to improve diversity and inclusion.
Florida Man reprised to urge everyone to join global climate strike
Man of meme-legend encourages the internet to save him from extinction.
New ad amplifies Verizon's work to solve education inequality
The ad, created by mcgarrybowen, will air during the Emmys.
Tag launches new mantra: Improve. Imagine. Ignite.
The revamped tagline helps better summarize the company and its global offerings.
Where are all the innovative women? At DMEXCO.
On the heels of Forbes' list of 99 innovative men (and one woman), the global digital marketing conference proved there are plenty of groundbreaking female leaders--but we need to adjust our biases (and our algorithms) to find them.
Wunderman Thompson wins $530M U.S. Marine Corps
The RFP was issued at the end of last year.
Ad of the Week: Light Phone trolls Apple in brazen campaign
Bullish is behind the new bold effort that calls out Tim Cook.
Harrowing back-to-school ad is Sandy Hook Promise's most painful watch yet
The organization and BBDO launch a sobering PSA on the reality children face in today's schools.
Tribute to an icon: Nike Air Max 90
Hype is building for its 30th anniversary next year.
GSD&M names first VP of diversity and inclusion
The Omnicom shop is one of only 17 agencies to have a role dedicated to D&I.
The value of agency partners in an in-house world
In-house teams are helping streamline services, but still agencies bring big thinking to the table.
Boston Beer's Sam Adams, Truly seek new U.S. creative shops
The company brought on its new CMO this past spring.
'Few have reached our level': Panera Bread's SVP Marketing on product supremacy
New spots are a two-one punch from creative shop Anomaly and Publicis Media.
Movers & Shakers: Deutsch, Johannes Leonardo, Reach3 and more
This week's account of wins and losses, the layoffs and hires.
When should an agency back out of an account for ethical reasons?
Last week, Juul said it will still run its ad campaign despite FDA warnings.
Ketel One launches brand campaign in time for Emmys
This isn't your grandpa's vodka ad.
400 Puerto Ricans gifted new homes after hurricane devastation
Today, I'm Brave launched 100Roofs Project to step in when the U.S. government wouldn't.
Cindy Gallop to agencies: Which one of you is brave enough to run my MakeLoveNotPorn ad?
The founder is calling on media shops to step up and help normalize real world sex.
Flexible working is great, but the theory is a lot easier than the practice
Creature's founder reflects on the furore over Starcom's recent email to staff about 'noticeably empty' Fridays.
WE study: Consumers are ready to keep brands in check
The Brands in Motion study found a call for collective accountability for ethical use of tech.
Hamsters, tech and M&A at Campaign US Breakfast Briefing
Industry execs debate the efficacy of the agency model as well as how consultants and creatives can survive under the same roof.
'We have to be slightly paranoid': Droga5 on keeping maverick culture at Accenture Interactive
The duo lift the lid on their relationship six months after the notorious merger.
Why marketers must start investing more in multicultural
"Hispanic marketing is not a niche; it's part of our culture and the fabric of America."
Modern dating in adland
The industry seems to have gone the way of modern dating apps, with little interaction, one night stands and no eye for long-term relationships. Can that be remedied?
McGarryBowen ups Haydn Morris to lead global creative on United Airlines account
Morris drops pearls of wisdom on the heels of his new appointment.
John Hamm embodies the right amount of cultural appropriation in new SkipTheDishes spot
'It's so rare for a brand in Canada to have such a well-known star in its campaign.'
Lego's first brand campaign in 30 years invites kids to 'rebuild the world'
Work is collaboration between BETC Paris and The Lego Agency.
Making a statement: when fashion meets protest
Not all brands get it right, though...
This former Publicis Sapient exec aims to fix broken industry
Gaston Legorburu's newly launched agency is already working with brands like Fiat Chrysler.
Media shops tweak contracts in light of transparency concerns
New study shows 69 percent of marketers have made updates.
Carat captures Vodafone global media account
WPP's Wavemaker has held business since 2014.
Citizens Bank launches fresh brand platform with Questlove
The campaign, dubbed "Made Ready," features Questlove.
Former Patrón Spirits and Grey Goose CMO Lee Applbaum joins cannabis firm
Philippa Classey also joins as its first managing director.
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Meet the Digital 40 over 40 honorees: Patti Temple Rocks
Patti Temple Rocks is senior partner and head of Client Impact at ICF Next and one of Campaign US's Digital 40 over 40 honorees. Here, she explains why no career is perfect, why her calendar is her life and how mistakes actually lead to growth
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