Allies in Recruiting (AIR) is the first collective of advertising and marketing recruiters dedicated to sharing knowledge and promoting diverse and inclusive hiring practices.
The streaming platform unveiled its famous year-end campaign this week as an homage to the hard-hit music industry.
If you stay open to learning new things, especially in times when it may seem terrifying, your career can evolve in ways you never would have imagined.
UX roles and health writer positions become among the most desirable in advertising and marketing.
After collaborative efforts achieved so much during 2020, Engine's CSO argues the industry should work together to bring about change.
The future looks good for those companies that have been investing in new capabilities.
Maradona was not just a football legend but also a master at creative copywriting.
The 23-year-old brand platform has evolved over time, especially during the pandemic.
The century-old sportswear brand hadn’t invested much in e-commerce. Then COVID-19 hit.
The spot showcases the newest addition to Apple's collection: The HomePod Mini.
The streaming platform plays on '80s tropes to showcase its classic free collection.
Political polls are having another reputational crisis. Market research is a different story.
Florida Paints founder Don Strube shared how he got the star to join his small business.
Consumers are embracing a world of hybrid digital and physical experiences — and brands are getting on board.
TV is still 'best place' to reach people at scale.
The latest forecast from Warc calls for a 10.2% drop in global adspend in 2020, and the organisation says it will take until 2022 to recover to 2019's level of spend.
Next year could see upheaval in the agency market in response to a trend in media transformation, MediaSense concludes after survey findings.
Former Publicis Media UK CEO will lead a unified senior team.
It’s time for agencies to put their people first and foster an inclusive work culture.
Ice-cream brand's Nicola Simmons was speaking at Campaign's Purpose Summit.
Tech giants would be subject to fines for unacceptable behaviour and market abuse.
Social network is offering one-time credit to advertisers that were 'meaningfully affected'.
With foot traffic down, features like buy now, pay later and click-and-collect will be critical to success this holiday season
Up to 60% of pets end up overweight, which brings health complications -- just as it does in humans
The spot features an original rap written by BSSP and performed by rising rapper Chika, set to a flashy montage of classic sports moments
The breakout celebrity video messaging app is out with its first major advertising campaign that asks people to make Cameos this holiday season
The Veg Power campaign has driven an extra £63m in additional sales of vegetables. Sir John Hegarty explains why this shows persuasion and its 'ace card' broadcast media remains critical to a brand’s success.
Promoting positive drinking and achieving net zero are part of the brand’s ambitious plan to deliver the UN Sustainable Development Goals by 2030.
Dairy Management turns to young interns for inspiration.
Underground marketplaces that employ real people to click on ads have seen a surge in interest during Covid-19, as displaced workers turn to fraud for financial respite.
This week’s agency news, people on the move, tech and media must-reads.
The family history company is offering free access to family stories through Cyber Monday in holiday campaign
WPP says past mergers of creative and digital agencies mean this new combination should work but there are hurdles.
Advertisers need to be transparent with their agencies, while watching carefully for how agencies might seek to manage their relationships between 'priority' and 'other'.
Global ecommerce data indicates a safe harbor for holiday spend