One-word answers with Verizon-owned company Visible CMO Minjae Ormes
The marketing chief will be speaking at our global Campaign Connect virtual event next week.
Life and WhatsApp blend seamlessly in new spot from AlmapBBDO
Behind-the-scenes footage shows how the idea was concepted and shot remotely and while social-distancing.
'The Great Depression didn't stop us. 9/11 didn't stop us,' says NYSE in reopening spot
Video footage and images from the stock exchange's extensive archive bring the ad to life.
The inside story behind Merrell's brand film TranSending
The film's star, sponsor and director took Brand Film Awards attendees behind the scenes.
Campaign podcast: new-business activity picking up and 'Zoom pitches' here to stay
AAR's Victoria Fox and Ingenuity's Duncan Wood discuss what they are learning as agencies pitch over video chat.
Will DTC actually change post-COVID retail forever?
"Your brand will need to remain smart (or get smart if you are lagging behind) concerning your ecommerce business unit."
Get ready to find out the most creative agencies of the last decade in global Cannes report
"For the first time this is something that recognizes sustained creative excellence and performance over a longer period of time."
How are independent agencies planning on returning to offices post-coronavirus?
"It's the critical stuff you've gotta get really great at to survive these times, and it ends up being the stuff that can actually make you thrive."
3% Conference to unpack 'The Future of Work' at 9th annual event in July
Founder Kat Gordon and her team moved the conference forward to have these conversations now while these decisions are being made.
Why now's the time for rogue-a-matic media buying
"Let's make the most of this period of experimentation."
WW's Gail Tifford & VaynerMedia's Claude Silver on leading with heart, embracing new world and 50 years of friendship
These adland boss ladies go deep on insights for the industry and personal stories.
Do audiences care if a brand is behind a film? No.
But brand films are harder to make than mass-market entertainment, said Brand Film Awards panelists.
What CMOs want in a media agency, according to new study
The latest Forrester Wave report ranks UM, OMD, Carat and Starcom among the top media shops of today.
Do the WeRQ: Meet the new movement that aims to unite and empower adland's LGBTQIA+ community
Talent from the likes of Droga5, Grey, Publicis Media and more are already supporting the platform.
UM named global AOR for all Energizer Holdings brands
Some of the company's brands include Energizer, Armor All, Eveready and Rayovac.
Movers & Shakers: FCB Health Network, R/GA, Ogilvy and more
This week's account of wins and losses, lay-offs and hires.
Bed Bath & Beyond answers need for home good with $10M donation
The drive is being pushed with a new ad from Evolution Bureau.
UM to wrangle media duties for E. & J. Gallo Winery
The portfolio features award-winning Barefoot Wine, and includes Apothic, Dark Horse, La Marca and New Amsterdam Vodka and Gin.
Xerox shakes off legacy cobwebs and powers into cultural relevancy
Marketing head Anne Marie Squeo and agency partner Code and Theory on blowing up a 100-year-old brand.
Behind the brand film: Lego's evolution to WFH helper
Lego is well positioned to serve as a resource for parents as they work from home.
How brands should innovate in the next phase of COVID-19
"Innovation is not just an outcome, but a mindset which brands must build into their business culture."
Labatt beer transforms original summer ads to show people having fun - at a distance
The "Fake It Until You Lake It" campaign launches just in time for Memorial Day.
One-word answers with Profitero leaders Sarah Hofstetter and Bryan Wiener
The duo worked together for years at 360i and again, more recently, at Comscore.
Wildfire risk takes center stage in Ad Council's new public land PSA
Experts voice a number of concerns about the sudden influx of people to national parks.
There isn't one right answer for brands right now
But if you want some clues on what to do next, talk to real people.
Ignore the naysayers who think Aperol is only a winter drink and raise a glass for COVID-19 relief
The brand is donating $5 for every social post tagged.
Realtor.com tells everybody to let real selves shine amid sheltering mandates
"We are acknowledging how our home lives, our work lives, our family lives and our social lives have all been mashed together into one."
Ad of the Week: MasterClass and Anomaly explain how to level up and be a boss
Want to learn to write a book? Negotiate the right paycheck? Talk a big game?
The crisis has shifted habits: Do you know your consumer anymore?
Are your 2020 planning insights now obsolete?
FCB's global CEO and CCO on how pandemic is reshaping agency (for the better)
Carter Murray and Susan Credle get candid about what they're learning when it comes to leadership as well as creative and operational processes amid crisis.
IPG opens some international locations, but "will not rush back" to all offices
"As we said at the start of this crisis, this is a marathon, not a sprint."
Brand behind iconic 'Baby on Board' sign tweaks design for WFH
Safety 1st teamed up with Allen & Gerritsen to create "Signs of the Times."
Here's how adland is staving off boredom amid social distancing
"I think the repetitive work that we're seeing is likely the result of boredom leading to a creativity glut."
Omnicom Group CEO unveils '3-phase' plan for office return
"No person will be required to return to the office if they are not comfortable doing so."
How Havas Health & You's rapid evolution is powering needed convergence of creative, media and health in adland
CEO Donna Murphy on the future agency model, what wins in a post-pandemic world, and welcoming creative powerhouse Icaro Doria as new global CCO.
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Meet the Female Frontier honorees: Nia Martin
We chat to the Initiative star about rising to the top
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