PayPal taps Rachel Kobetz as first chief design officer
EXCLUSIVE: Kobetz will oversee design strategy and execution across all of PayPal’s services as the company gets ready to release three new AI products.
Google ad jabs Apple over green-bubble texts
The comedic spot from David Miami pokes fun at Apple’s old texting tech.
Demands for simplification spark media agency reorgs
As GroupM and IPG Mediabrands sunset various brands to consolidate their performance capabilities, the pendulum swings back to a bundled approach.
Tinder picks Movers+Shakers as social media and culture AOR
The agency will handle Tinder’s posts on TikTok, Instagram, X and Threads.
Agencies raked over the coals for fossil fuel contracts
Snapshots of the latest in creativity, behind-the-scenes looks into the best work and deep-dive analysis on hot industry topics.
Media lessons learned for 2024
Amid ongoing Hollywood strikes, inflation and high interest rates, media planning and buying needs to be able to turn on a dime.
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Lego's 'playable' action movie shows parents the value of play
Campaign was made in-house by Our Lego Agency and Accenture Song’s Droga5 Dublin.
Does adland overlook the value of experience?
When senior talent leave an agency, typically they are replaced. But in times of economic malaise, some agencies are choosing not to fill senior vacancies to cut costs.
REVEALED: 2023 Campaign US BIG Awards shortlist
The shortlist was selected by a jury of up-and-coming creative talent. Winners will be honored at The Times Center in New York City on November 15.
Divergenres and WongDoody amend the alphabet to support gender inclusivity
The pair’s latest campaign, Let History Say Thæ Exist, adds a new letter to the alphabet to make written languages more inclusive of those beyond the binary.
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How to predict market success with a single number
Barkley’s 2023 State of the Whole Brand report unveils the power of Whole Brand Thinking.
