Dentsu launches group to encourage minority-owned media investment
The economic empowerment offering will create relationships with and direct spend toward minority-owned media outlets.
Discord launches its first brand campaign
“Imagine a place” aims to reach a wider audience outside of gaming.
Chaka Sobhani promoted to global chief creative officer of Leo Burnett
Sobhani will still head up creative at Leo Burnett London.
Reddit launches in-house agency to help brands tap into communities
KarmaLab will offer workshops and insights for brands from Reddit users.
NBCU innovates beyond the 30-second spot
The network is rolling out new commercial formats ahead of its upfront.
Ad of the week: New Balance’s ‘We Got Now’
VMLY&R New York’s campaign stars Jaden Smith as the voice of Gen Z.
Movers & Shakers: P&G, Mars, Match, Uber and more
This week’s agency news, people on the move and brand buzz.
Campaign Chemistry: Dirty Robber
On this week’s episode we dive into the world of branded films and entertainment.
When 'torturous poetry' isn't enough: why Sheba and AMV chose to build a coral reef
The Mars Petcare brand has focused its energies on marine conservation for several years.
Ready for takeoff
As the travel industry braces for surge, brands can win fans for life.
News
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Opinion
The Work
Pepsi reminisces on the messy moments we miss
The spot, created by VaynerMedia, celebrates life's carefree moments.
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Partner Content
Promoted
Sorrell and Harris lead calls to reimagine advertising
Industry leaders reframe the independent agency imperative at Worldwide Partners’ global summit
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