The CPG food giant will also work with several "guest specialist agencies."
Dentsu Aegis Network's Vizeum is the incumbent.
Mondelez, Novartis, LVHM and more - the holding company has been racking up the wins.
"I want to ensure my kids have the opportunities they deserve."
NFL has recruited sports fans and athletes alike to promote the upcoming American football season.
The agency is preparing to wind down business over the coming weeks -- putting many out of work.
The move builds on delivering data-driven creativity offerings in the U.S.
Advertisers will be charged only once their ad is viewed for 6 seconds.
The first work will launch in September.
The drive is in partnership with People Magazine and forms part of the brand's 'More Power to You' campaign.
Twitter and Facebook took action against accounts they said are connected to the Chinese government.
New ad format applies for videos that are 15 seconds or less.
Tech giant is burnishing its privacy credentials by cracking down on cookie workarounds.
The shop has been instrumental in driving Roo -- a groundbreaking chat bot for all things sex ed.
The jerky brand used an all-female creative team and female-led production group on its new campaign.
Seeing one or more of these patterns? Then it's time to call in the fixers.
The creative leader boils down advertising in its simplest form.
Publicis' recently acquired Epsilon played a key role in the pitch.
Enter now: Work that showcases diversity, equality and underrepresentation.
Industry leaders from across the country joined in toasting those proving great ideas don't know how old you are.
"We were impressed with the energy and insights they brought in their creative concepts."
The creative shop launched a double campaign with Jif and Smuckers.
The pitch process is hard enough, and like dating, it can be fraught with issues.
The hotshot singer-rapper brings the vodka brand's Juice product to life.
The Future is Female winners will be announced on the same night that TLC kicks off the 16th annual weeklong event next month in New York City.
Movers & Shakers: Laundry Service wins Levi Dockers work, Accenture Interactive acquires again, and more
This week's account of wins and losses, lay-offs and hires.
Global pop-up agency Good Measure organized the philanthropic event.
Thomas Ranese joins from Google, where he spent a decade.
Fresh from settling a US$5bn fine with the US Federal Trade Commission for violating user privacy, Facebook is now in hot water for its audio review practices.
Kourtney Kardashian, Taylor Swift and Ronaldo have one thing in common - they each have very high numbers of fake followers on their social media feeds, new research has found.
They're GREEEEAT. But also some are not.
If you're wondering whether we've gotten there... the answer is a hard 'no.'
It teamed up with AOR The VIA Agency as part of its "Be an Outsider" campaign.
Heat CEO John Elder gives an inside scoop about being acquired by Deloitte Digital, as well as some advice for shops thinking about selling to consultancies in the future.
The financial services giant is collaborating with Live Nation and Maverick on its 25th Citi Sound Vault show.
Members of Generation Z refuse to be identified by their gender and want to be defined by who rather than what they are. What does this mean for brands?
"There's a disconnect between creative agencies and media agencies" says Laila Mignoni, global creative excellence director at Bacardi
Better and more simple use of technology is the key to unlocking that perfect marriage of data and creativity. But that comes from getting the right people and structure driving the machines...