The beer brand is doubling down on high frequency, original content and thinking like a publisher globally.
Campaign teams in Asia, UK and US unite for virtual event.
Execs from OPM, MassiveMusic and DLMDD share their thoughts on the soundtracks to four of the big festive campaigns.
Nokia has hired The Academy to help launch range of phones, including its first 5G device
The federal government and the private sector will have their work cut out for them encouraging people to get the vaccine, and telling them how to do so.
At some point, Oatly will face the challenge of how to hang in there as a brand when the 'free-from' category no longer has the same centrality in consumers' minds
The Hollywood creative shop was behind the campaign and victory images for Joe Biden and Kamala Harris
It was the brand’s first tweet since 2017.
The rum brand is asking viewers to submit to be featured in a music video that will air during the Grammys.
“For The Record” takes listeners deeper on a range of topics — and shows off Spotify’s podcasting capabilities for brands.
Chime360 previously worked on the global business.
Added burdens are slowing even Super Moms down, but marketers can help
The pledge arrived as the pandemic continued its surge, with minority communities particularly hard hit, and as cultural dialogue heated up within the industry.
In-house agencies are here to stay, and there doesn’t seem to be a vaccine for the holding companies in the near future.
Apple CEO Tim Cook says reduced fees will help small businesses "prosper" on the App Store. Epic Games and Spotify have other thoughts.
She's a veteran of R/GA, Deutsch and JWT New York.
New solution will allow advertisers to determine brand risk in tiers, based on both content type and topic.
They will lead the out-of-home and commercial operations globally.
Bulchandani has been with McCann since 1997. She will become CEO of Ogilvy in North America and global chair of advertising.
This week’s agency news, people on the move, tech and media must-reads.
The supermarket received backlash for its decision to cut a scene featuring a black couple from a 'Food love stories' ad released last month.
'Black Friday live' will air at 6pm everyday.
Digital out-of-home advertisers must concentrate on outcomes and building from the ground up, rather than retro-fitting the real-time bidding auction model used for online display.
The spot humorously plays on the "Schitt's Creek" star's notorious bushy eyebrows to promote unlimited browsing capabilities.
The retailer released a spot featuring the greats of streetwear and basketball culture to tease an exclusive holiday collection.
M&C Saatchi PLC is set to promote long-term lieutenant Moray MacLennan to chief executive, as the company’s last remaining founders bow out.
We can put self-interest and control aside, or we can wait to be disrupted by someone who can pull it off.
The platform is making direct response ads available in its Watch Feed on creator content outside of its partner program.
The question is especially relevant after recent mergers at WPP and Dentsu.
Kelley became the CEO of Dentsu in the Americas in January -- just before the pandemic hit.
Unlike typical telco ads that lean heavily into promotions, Cricket focuses on the power of connectivity during a very different holiday season.
The travel search site's new creative for airports in the U.S. and LATAM encourages social distancing and COVID-19 safety in a mock safe sex campaign.
The new spots by Anomaly promote upcoming MasterClass programs with Alicia Keys, Neil DeGrasse Tyson and Issa Rae.
It's been a crazy year for the Postal Service, from the U.S. 2020 election to a Holiday season that's likely to be driven by ordering and delivery.
Twitter’s Stacy Minero shares tips on the platform’s new function.