Elizabeth Rutledge shares what she looks for in talent and what in-housing means to her.
CBS, Fox and The CW.
"Brands have the power to transform a transactional relationship into a declaration of values, and that's a powerful thing to offer consumers."
Pereira O'Dell's Jake Dubs and Manifest New York's Jessica Becker share what they think of Virtue Worldwide's anniversary campaign for Google Chrome.
The leadership appointments are for the Americas, APAC and EMEA regions.
U.S. ad revenue has also hit an all-time high, according to Magna's new forecast.
Carvana partnered with Olson Engage to celebrate the next-day delivery of cars.
The Academy Award winner will speak about creativity, anxiety and the importance of honesty around mental health.
The 300-year-old tea blender is expanding its offering to cater to the health and well-being category.
Magna, IPG Media Lab and true[X] teamed up on the research.
Just because summer's over the hunt for perfect interns ends? Think again.
The first-of-its kind partnership with offers people a fresh way to explore their heritage through music.
This week's account of wins and losses, lay-offs and hires.
BBDO New York Chief Strategy Officer Crystal Rix shares why the world's reaction to the Serena Williams - U.S. Open debacle was a double standard.
"Alexios" enhances gamer experience by serving as a no-nonsense tour guide.
The pairing marks the end of the KBS name.
The Ad Council, TBD, Adolescent Content and various corporate, media and nonprofit partners teamed up for the campaign.
Funds will be used to develop new entertainment properties, expand in LA and build a Beijing presence.
Every week, we ask industry insiders across all job levels and titles to share personal stories about equality, diversity and inclusion in adland. We know we're not there yet, but we want to document the highs and lows as the industry slowly transforms for the better.
The non-profit initiative was created in partnership with Periscope and Outfront Media.
Roth has run the holding company since 2005.
Have the numerous acquisitions this summer made marketers think twice about in-housing media buying capabilities?
The brand worked with global creative agency partner 72andSunny Amsterdam on the initiative.
The brand teamed up with Wieden+Kennedy Portland and MediaMonks.
The global CEO shares his focus for the network and what area of tech is most exciting.
The company is dramatically increasing its media spend as it sets sights on doubling in size and offering a more tech-driven, personal healthcare service.
Industry experts weigh in on the potential impact of Scott Kauffman's departure.
'Bring Home Good' was created pro bono by Digitas and the Ad Council.
The boomerangs strengthen the IPG shop's CRM, design and talent offerings.
After the honeymoon phase, how will we keep the spark alive?
Edwards' move is WPP new chief executive Mark Read's first significant appointment.
Anna Faris launched the brand's latest drive to get families cooking together.
There are three reasons why marketers should look within Apple's shiny new iPhones and Watches to see what's really exciting about them, argues the co-founder of mobile tech consultancy C3UK.
AI, automation and addressability are all disrupting the space.
The WE Communications survey includes insights from 27,000 global participants.
Want to really make a difference? Build a community from the ground up to unite people in today's polarised political climate