Meet Grey NY's fierce new creative chief: Justine Armour
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Meet Grey NY's fierce new creative chief: Justine Armour

She has worked at the likes of McCann, 72andSunny and Wieden+Kennedy.

GSK consolidates Pfizer consumer healthcare media with Publicis Media

GSK consolidates Pfizer consumer healthcare media with Publicis Media

The win majorly beefs up responsibilities for bespoke service platformGSK.

Arnold unveils new CEO and CCO as Havas doubles-down on 'evolving' agency

Arnold unveils new CEO and CCO as Havas doubles-down on 'evolving' agency

New leadership is phase one in a three-step plan to modernize a legacy shop that carries huge equity in its name and heritage.

IPG's MRM, McCann Health to wrangle GSK global creative pharma along with Publicis

IPG's MRM, McCann Health to wrangle GSK global creative pharma along with Publicis

Separately, WPP retains GSK's U.S. pharma media business.

Alcohol branding is now all about the can
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Alcohol branding is now all about the can

"The younger generation is not as fussy about cans."

OMD retains top global media agency title for 2019
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OMD retains top global media agency title for 2019

Agency will have billed estimated $19.6bn by close of year.

What are the biggest challenges indie shops will face in 2020?
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What are the biggest challenges indie shops will face in 2020?

Independent agency executives shared their insights with Campaign US.

Twitter's best brand launch tweets of 2019
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Twitter's best brand launch tweets of 2019

Twitter has revealed its best product launches of 2019, all of which showcase creativity, imagination and brevity.

Movers & Shakers: Huge, Dailymotion, Cramer-Krasselt and more
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Movers & Shakers: Huge, Dailymotion, Cramer-Krasselt and more

This week's account of wins and losses, lay-offs and hires.

Moray MacLennan: 'We will emerge stronger' after M&C Saatchi accounting woes
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Moray MacLennan: 'We will emerge stronger' after M&C Saatchi accounting woes

Share price fell 5.8% after directors quit.

Chipotle's Rose Parade float looks to fund young farmers

Chipotle's Rose Parade float looks to fund young farmers

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The reality is that the average age of American farmers is 58.

Tuft & Needle spoofs Netflix Original show with 'Sleep on it, America'

Tuft & Needle spoofs Netflix Original show with 'Sleep on it, America'

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Comedian Neal Brennan reflects on the weird and wonderful year of 2019 in a short film created by 72andSunny.

Agencies: Please just say 'no' to exploitative payment terms

Agencies: Please just say 'no' to exploitative payment terms

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Why isn't it that simple? You're being used as a creative bank to make brands' bottom line look good.

Ford's 2020 Global Trend Report reveals loneliness as epidemic

Ford's 2020 Global Trend Report reveals loneliness as epidemic

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But the automaker has tips for how marketers can help solve the problem.

Pick one: Mental health or work in advertising

Pick one: Mental health or work in advertising

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As someone who struggles with anxiety and ADHD, I can openly say that not putting my health first has caused my performance to suffer.

Lord Saatchi, non-executive directors resign from M&C Saatchi board amid scandal

Lord Saatchi, non-executive directors resign from M&C Saatchi board amid scandal

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"We are determined to restore the operational performance and profitability of the business..."

UM wins GoPro global media business

UM wins GoPro global media business

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The IPG agency first won the account in 2015.

Jackson Hole morphs Chicago bus shelters into ski lifts

Jackson Hole morphs Chicago bus shelters into ski lifts

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Time to shred the gnar at your local bus station.

Hasbro Brands President steps down as it faces crucial Q4 fiscal

Hasbro Brands President steps down as it faces crucial Q4 fiscal

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It comes just months after Jonathan Berkowitz was promoted following nearly two decades with the brand.

Stock image website Unsplash launches digital ad platform

Stock image website Unsplash launches digital ad platform

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The photo database wants to help brands 'dominate the visuals' shared online.

DRY Soda Company taps into sober-curious trend

DRY Soda Company taps into sober-curious trend

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The company will host special events during "Dry January."

Brands are trying to fix the holidays' escalating Grinch problem

Brands are trying to fix the holidays' escalating Grinch problem

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Stolen packages epidemic requires giving your customers options.

Marketers expect experiential budgets to increase in 2020

Marketers expect experiential budgets to increase in 2020

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Yet, 69 percent of marketers still struggle to prove ROI of events, EA's study states.

Ferrets and cheese slappers: TikTok's first end-of-year video

Ferrets and cheese slappers: TikTok's first end-of-year video

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The campaign was created in partnership with adam&eveNYC.

Inside the fabulously frenetic mind of BBDO's David Lubars

Inside the fabulously frenetic mind of BBDO's David Lubars

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The global creative leader has been at BBDO for 15 years - and he still has much more to do.

Advertising + alcohol: An examination of modern agency culture

Advertising + alcohol: An examination of modern agency culture

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Bevan Mahaney asked six creatives across the country about the industry's relationship with cocktails.

Global adspend to rise by 4% in 2020 as UK outperforms with 5% growth

Global adspend to rise by 4% in 2020 as UK outperforms with 5% growth

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Donald Trump's trade war with China will damage global adspend with 1.1% hit to growth.

Gen Z Tinder users are all about being real and staying lit

Gen Z Tinder users are all about being real and staying lit

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The majority of Tinder users are now between the ages of 18 and 24.

AB InBev demands 'punishing payment terms' in upcoming global media review

AB InBev demands 'punishing payment terms' in upcoming global media review

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"I would not be surprised if some major media agency groups got together and agreed to reject this brief."

Spice giant McCormick & Co calls U.S. media review
Ad Council raises $5.8M for social good causes

Ad Council raises $5.8M for social good causes

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The event, hosted by Ellie Kemper, honored Johnson & Johnson Chairman and CEO Alex Gorsky.

One-word answers with Sheraton Hotel's Indy Adenaw

One-word answers with Sheraton Hotel's Indy Adenaw

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Pro tip: The Sheraton in Dubrovnik is the best.

The future is short: How pithy clips are taking over social video

The future is short: How pithy clips are taking over social video

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A look at TikTok's rise and other brands' quick-hitting successes.

Amazon and Refinery29 produce IRL gift guide

Amazon and Refinery29 produce IRL gift guide

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Shoppable items were selected by lifestyle platform's editors and fashion influencers.

In 2020, content diversification will be brands' top challenge and opportunity

In 2020, content diversification will be brands' top challenge and opportunity

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Lack of order and predictability in how content is consumed is reaching new scale; budgets are shifting to reflect it.

Partner content

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Five ways your brand can win consumer hearts and minds

The explosion of automation and artificial intelligence is making humanity a premium in marketing communications. Brands have to act more human, with purpose and empathy to connect with a consumer that keeps raising the bar for engagement