Interpublic, Omnicom CEOs condemn Texas elementary school mass shooting
Omnicom CEO John Wren also said the holding company supports ‘common sense gun legislation.’
Heineken has sent an RFI to creative agencies
The global brewer is looking to kick off meetings in Cannes in pursuit of a new global creative ecosystem.
Mofilm brings on Google exec Michelle Vincent as global CEO
EXCLUSIVE: The seasoned tech executive will help The Brandtech Group’s content creation network navigate Web3 and the metaverse.
New campaign responds to Florida anti-gay law: Don't Gag Us
The campaign, which debuted in a host of Florida cities, pushes back against the state’s law.
‘Cure for Racism’ plants fake pillboxes to counter Asian hate
The pillboxes also urge people to check out StopAAPIhate.org, a nonprofit that aims to educate, raise awareness and report hate crime incidents.
Mental health in the era of COVID and mass shootings
People are drained from the challenges of the world and healthcare organizations — and their marketing partners — must prioritize behavioral health needs.
Campaign Chemistry: General Mills’ Melissa Wildermuth
The global creative director talks about leading with empathy in light of the tragic Texas school shooting on Tuesday.
I challenge my team to be better global citizens. Here’s how you can, too.
For leaders in the ad industry looking for ways to better support the AAPI community and advance broader cultural understanding and acceptance among staff, here’s where to start.
D&AD: Mother, Ogilvy and 4Creative among Yellow Pencil winners
Rare Black Pencils go to Leo Burnett Chicago and DDB New Zealand.
George Floyd's legacy serves as a reminder of the work still to do
In a personal piece on the second anniversary of the murder of George Floyd, Shelley Bishton talks about the work News UK has been doing around inclusion and why there is still a long way to go.
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The Work
Essity "40 years of period experience" by Mother
Intimawear by Libresse highlights how women+ have had enough of faffing around with tampon disposal, worrying about leaving stains on the sheets, and are sick to death of general (p)admin.
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‘Total Commerce’: Why luxury brands are winning the race for consumers
Tag takes a look at five principles consumer brands can adopt from the luxury sector to successfully deliver a total commerce experience.
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