The shop will look after everything from creative to media buying and planning.
"The most damning type of devil is in the details when it comes to misogyny, be it intentional or unintentional."
She's been behind Hollywood greats like The Perfect Storm Blood Diamond.
The agency has named its first CFO and CMO for the region.
The initiative was created in partnership with creative shop MullenLowe.
Campaign has learned that P&G has shifted most of its media business to Carat, following a bidding process.
Thunder has launched the new Truth in Measurement industry group.
This week's account of wins and losses, lay-offs and hires.
The rebrand aims to reflect the agency's full suite of services and long-term client relationships.
CEO of iPhone maker calls on US Congress to pass privacy legislation.
Raising a greasy meatball sandwich to those whose lust for good food will never be satisfied.
Overall deals were up 4% as S4 Capital kicked off its acquisitions, but consultancies made fewer deals than in 2017.
Workers can get food for free at pop-up shop in Washington D.C.
Every week, we ask industry insiders across all job levels and titles to share personal stories about equality, diversity and inclusion in adland. We know we're not there yet, but we want to document the highs and lows as the industry slowly transforms for the better.
Performance mainly down to Mars and Adidas wins for MediaCom and $2bn GSK account for Publicis.
Gary Vaynerchuk's holding group now includes seven companies.
The campaign was created in partnership with Virtue.
P&G grooming brand calls on men to up their game in new film from Grey New York.
It's part of a drive an overall brand transformation that started a year ago.
'This is the golden age of creativity in advertising.'
Find out the highlights and most overhyped elements of this year's conference
Standout products show how personalisation has become the driving force for innovative brands.
The event is alive with potential new first-run programming
The transparency move is announced with two new Medieval-style ads.
The marketing leader has spent this past week at CES sharing exciting details about the brand's new electric motorcycle.
"Father of direct marketing" created a trillion-dollar industry.
Find out what Mirum's Miranda Anderson has to say about brands taking on voice this year.
The event will take place at Twitter HQ in New York City on January 17.
Many fear losing live sports and news -- but research shows consumers are not as loyal as they let on.
'Ideas and talent will always fuel our group, and Chris will bring his knowledge to the broader global network."
Many marketers are unaware that the Hispanic community is shaping early technology adoption in the U.S.
Agencies have descended on CES to find out how the latest tech innovations will impact advertising, but how much does networking with clients get in the way?
The newly-formed WPP shop is powering ahead with more and more account wins.
Agency group made its name helping Unilever on U-Studio.
It's not about work-life balance but work-life success says Lynn Lewis, CEO at UM Worldwide