Megan Thee Stallion Flamin’ Hot super bowl ad

Megan Thee Stallion, Charlie Puth team up for Flamin’ Hot Super Bowl teaser ad

The upcoming spot is the first-ever ad featuring Doritos and Cheetos together.

Jake from State Farm super bowl ad

State Farm forgoes the big screen for TikTok at Super Bowl LVI

NFL fans are invited to share their talents online for a chance to be in a State Farm’s next commercial.

Beijing 2022 Winter Olympics and Paralympics logos

NBCUniversal kicks off Olympic partnership with TikTok

Under the agreement, NBCU will add content to select TikTok handles and give advertisers a first-look at new creative ad tools.

Super Bowl trophy

Crypto, TikTok and the metaverse: Super Bowl LVI’s biggest trends

Campaign US rounded up key predictions for the biggest day in advertising.

Images from case studies within the WFA's guide, including Gogglebox, Sensodyne and Out TV

WFA offers guide for DEI-conscious media planning and buying

DEI is not just a task for creative and HR teams, the guide's authors argue: Planning and buying choices play a critical role in supporting diverse voices and controlling whether hate speech and misinformation get funded.

Kelly Rowntree and Ellie Anderson

Meet the female-owned agency creating a Super Bowl ad for Sleep Number

Griffin Archer is defying the male-dominated Super Bowl ad lineup.

A photo of Vin Murria, superimposed over an image of M&C Saatchi's London HQ

M&C Saatchi warns talent could quit as it rejects new AdvancedAdvT bid

Vin Murria wants to add two board directors, including COO.


The purpose(s) of DAOs

Brand purpose is becoming intertwined with DAOs in very interesting ways.

DC Peacemaker twitter account

Can Peacemaker bring sanity and civility to Twitter? Twitter Safety hopes so

The platform is looking to the vainglorious superhero to make a difference. Unfortunately, he isn’t pitching any original ideas.

Interior view of SoFi Stadium

Updated: Everything we know about Super Bowl LVI so far

A continuously updated list of which brands are tapping in and sitting out this year’s Big Game.



The Work

Toyota celebrates the joy of driving and dancing in musical spot

The short film stars influencer Aubrey Fisher and his dance crew.


Don’t miss your daily fix of breaking news, latest work, advice and commentary.

register free