The power of purpose
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The power of purpose

Best of 2014: How brands will help lead the movement to social good

New York Congresswomen will rally on the steps of City Hall to keep "Fearless Girl" on Wall Street

New York Congresswomen will rally on the steps of City Hall to keep "Fearless Girl" on Wall Street

Rep. Carolyn B. Maloney will be joined by State Street Global Advisors EVP and the statue's artist.

NASCAR driver Danica Patrick pitches Aspen Dental, just not in her own words

NASCAR driver Danica Patrick pitches Aspen Dental, just not in her own words

Social media AOR Attention splices together a hilarious 'Misheard at the Racetrack'

Are you creating thumb-stoppingly good video?

The world is watching video more than ever before - giving advertisers growing opportunity to connect meaningfully with consumers. That's what Mondelez, Nissan, Cancer Research UK, Facebook and Brightcove believe...

Virgin Media "Virgin fibre" by BBH London
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Virgin Media "Virgin fibre" by BBH London

Usain Bolt, Iron Lord Hunter from Activision's Destiny game, Southampton FC and Donatello from Nickelodeon's Teenage Mutant Ninja Turtles make cameo appearances in the latest ad for Virgin Media.

How to solve the conundrum of Google
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How to solve the conundrum of Google

There are three factors to consider when assessing the challenge Google faces in policing the content on its sites, says Total Media's managing director.

Embrace RealEquality and redesign the future to be as much female as it is male
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Embrace RealEquality and redesign the future to be as much female as it is male

Unless a more hands-on approach to equality is adopted, not even our kids will live to see it. It's time to start mobilizing.

Ad agencies 'staring down barrel' of outcome-related payments
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Ad agencies 'staring down barrel' of outcome-related payments

Ad agencies are "staring down the barrel" of outcome-related payments from clients in the future, creative leaders have been warned at Advertising Week Europe.

Group M ends legal dispute against Firm Decisions
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Group M ends legal dispute against Firm Decisions

Group M has ended its legal dispute with Firm Decisions over the alleged "misuse" of confidential documents.

Dole "The process" by 101
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Dole "The process" by 101

101 has created a TV, print and digital out of home campaign to support the launch of Dole's new frozen fruit range.

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Dentsu Media employee in suspected suicide in Indonesia
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Dentsu Media employee in suspected suicide in Indonesia

The deceased was a long-term resident and managed JKT48, a local pop group.

NatWest and RBS to close 158 branches
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NatWest and RBS to close 158 branches

Royal Bank of Scotland, which remains majority-owned by taxpayers, is to close 158 branches across its NatWest and RBS brands.

Ofcom says broadband providers should pay instant compensation for bad service
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Ofcom says broadband providers should pay instant compensation for bad service

Broadband customers who experience slow repairs and missed appointments should be compensated automatically without having to go through a claims process, Ofcom has proposed.

Twitter could launch paid membership option
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Twitter could launch paid membership option

Twitter is considering a paid, premium service aimed at businesses and power users as it searches for revenue growth in the face of stagnating user numbers.

Lidl "Daffodils" by TBWA\London
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Lidl "Daffodils" by TBWA\London

Lidl is continuing it's "#LidlSurprises" campaign with an ad that addresses misconceptions about the quality of the retailer's daffodils.

Things we like: The enduring power of newspaper brands and ITV's VR experience
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Things we like: The enduring power of newspaper brands and ITV's VR experience

George Osborne is appointed editor of the London Evening Standard, and ITV gives horse-racing fans the chance watch the Cheltenham Festival in VR.

A closer look at the globe by Bellerby & Co for Royal Ascot's heritage campaign
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A closer look at the globe by Bellerby & Co for Royal Ascot's heritage campaign

Peter Bellerby and his team of craftspeople created a globe decorated with hand-painted illustrations that told the tale of Royal Ascot's heritage, as part of a new campaign by Antidote.

How to solve the conundrum of Google
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How to solve the conundrum of Google

Three factors to consider when assessing the challenge Google faces in policing the content on their sites. By Total Media's managing director.

Ask Bullmore: Would a six-hour day ever work in adland?
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Ask Bullmore: Would a six-hour day ever work in adland?

Sweden is introducing a dreamy six-hour work day. Could I get just as much done in fewer hours if I changed the way I worked?

Gimlet Media pinpoints the power of podcasts
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Gimlet Media pinpoints the power of podcasts

Gimlet Media's lightly branded audio shows are pulling in the listeners for clients such as eBay and Tinder.

Pantene 'Strong Is Beautiful' campaign praises African American hair
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Pantene 'Strong Is Beautiful' campaign praises African American hair

Grey New York departs from typical beauty care imagery in a poetic and inspiring spot.

Facebook continues its video push with shoppable ad format for mobile
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Facebook continues its video push with shoppable ad format for mobile

New product, Collection, combines video with product links to drive conversions.

Why Brainlabs won't be pulling any spend from Google
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Why Brainlabs won't be pulling any spend from Google

Daniel Gilbert is the chief executive officer of Brainlabs.

Coke marketing chief Marcos de Quinto retires amid leadership shake-up
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Coke marketing chief Marcos de Quinto retires amid leadership shake-up

Marcos de Quinto is retiring from Coca-Cola as global chief marketing officer after nearly 35 years with the soft drinks giant.

Terror survives on the oxygen of attention
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Terror survives on the oxygen of attention

Terror survives on the oxygen of attention and it's not good enough for Facebook and Google to say they are separate from content they host, according to DigitasLBi international chief creative officer Chris Clarke.

AB InBev calls global media review
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AB InBev calls global media review

Anheuser-Busch InBev, the world's largest beer brewer, has kicked off a global media agency review, putting Vizeum on alert in the UK.

Why brands must embrace storytelling's 'dark side'
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Why brands must embrace storytelling's 'dark side'

Identify what you are against to build narratives that truly resonate with consumers, marketers from Airbnb and Direct Line told an Advertising Week audience today (23 March).

Fanta changes recipe to swerve sugar tax as part of 'biggest shakeup in brand's history'
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Fanta changes recipe to swerve sugar tax as part of 'biggest shakeup in brand's history'

Coca-Cola is slashing the sugar content on Fanta and rolling out a new visual design for the brand with an "industry-first" spiral-shaped bottle.

The future of content: the agency, the media owner and the influencer
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The future of content: the agency, the media owner and the influencer

Content is the future - but what's the future of content? MediaCom, Yahoo! and an influencer discuss the fight between the algorithms and the editors - and traditional v social media.

Agencies better for gender equality than brands: Exclusive research
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Agencies better for gender equality than brands: Exclusive research

Women are more equal in the agency environment than they are within brands or tech companies, according to Campaign Asia-Pacific and Kantar's inaugural gender diversity study.

Embrace RealEquality and redesign the future to be as much female as it is male
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Embrace RealEquality and redesign the future to be as much female as it is male

Unless a more hands-on approach to equality is adopted, not even our kids will live to see it. It's time to start mobilizing.

J&J, Verizon and AT&T join brands to suspend YouTube advertising
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J&J, Verizon and AT&T join brands to suspend YouTube advertising

Three major US brands have joined the growing list of advertisers to pause advertising on YouTube following recent revelations that ads are being inadvertently placed with extremist content.

M&S new ad strategy with Grey will be based on attitude, not age
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M&S new ad strategy with Grey will be based on attitude, not age

Bluntly categorising consumers based on age is "meaningless", Marks & Spencer's brand and marketing director Rob Weston has said.

A 'Big Bang' ticking clock
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A 'Big Bang' ticking clock

CBS has two more seasons of the blockbuster comedy, but is "Young Sheldon" its future?

My career in 5 executions: Firstborn's JoonYong Park
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My career in 5 executions: Firstborn's JoonYong Park

From the Matrix to customized Mustangs, Firstborn's CCO doesn't let tech distract from design