News & Analysis

Pride lions will stay despite noise from anti-LGBT activists: HSBC
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Pride lions will stay despite noise from anti-LGBT activists: HSBC

Activist groups in Hong Kong have accused the bank of "trampling family values" by displaying pride-themed lions near the bank's entrance.

Setting free the data
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Setting free the data

In this brave new world of big data, brands are no longer satisfied with the slow drip of performance metrics.

Pornhub holiday ad spoofs John Lewis spot and other seasonal favorites
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Pornhub holiday ad spoofs John Lewis spot and other seasonal favorites

Lonely websurfers gift themselves in second annual spot from Officer & Gentleman.

Turner expands its Snapchat partnership to include original shows
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Turner expands its Snapchat partnership to include original shows

Bleacher Report will also get its own Snapchat Discover channel in the U.S.

Behind the scenes of Starbucks' CEO transition
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Behind the scenes of Starbucks' CEO transition

Starbucks' SVP of global comms Corey duBrowa outlines strategy behind last week's announcement of the coffee co.'s plan to move former Microsoft exec Kevin Johnson up to CEO as Howard Schultz becomes exec chairman.

Lego launches new business structure to support brand's growth beyond toys
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Lego launches new business structure to support brand's growth beyond toys

The toymaker aims to double down its presence in games, films and theme parks.

Latest agency bid-rigging scandal centers on in-house production
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Latest agency bid-rigging scandal centers on in-house production

The US Department of Justice is investigating the practice, says the WSJ.

Instagram introduces new tools to help silence hate speech
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Instagram introduces new tools to help silence hate speech

The update comes after Facebook, Twitter and YouTube take stronger stances on dangerous content.

Facebook, Microsoft, Twitter and YouTube pledge to tackle terror content
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Facebook, Microsoft, Twitter and YouTube pledge to tackle terror content

The tech companies will team up to help curb the spread of terrorist content online.

General Mills to ax hundreds of jobs and create global CMO role
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General Mills to ax hundreds of jobs and create global CMO role

The food giant eyes new CMO position amid restructuring that will erase up to 600 jobs worldwide.

PayPal teams up with Jonathan Adler to take stigma out of cash gifts
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PayPal teams up with Jonathan Adler to take stigma out of cash gifts

Money is at the top of consumers' Christmas lists; they're just embarrassed to ask, says CMO Patrick Adams

Listen: The 'Get a Mac' oral history podcast
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Listen: The 'Get a Mac' oral history podcast

John Hodgman, Justin Long and scriptwriter Jason Sperling share stories of the legendary Apple campaign and revisit unaired scripts.

Kevin Roberts reasserts his views on gender equality in first post-resignation interview
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Kevin Roberts reasserts his views on gender equality in first post-resignation interview

In a "candid" sit-down with TV New Zealand, the former Saatchi & Saatchi chairman says his statements were misunderstood and taken out of context

In Hong Kong, HSBC's iconic lions turn a shade of rainbow
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In Hong Kong, HSBC's iconic lions turn a shade of rainbow

Replicas of the bank's famous felines, Stephen and Stitt, are wearing bright colors in a show of support for the LGBT community.

Shoppers want customer service to do more than solve problems, study finds
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Shoppers want customer service to do more than solve problems, study finds

Omnicom Media Group survey says brands that focus only on conflict resolution are living in the past.

Engagement Meter: See the top social posts of last week
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Engagement Meter: See the top social posts of last week

AT&T, Happy Socks use influencers for product launches after another week of FTC concern.

Brilliant Sandy Hook PSA goes from delightful to devastating in an instant
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Brilliant Sandy Hook PSA goes from delightful to devastating in an instant

BBDO New York worked with the nonprofit to advocate for interventions on gun violence

OMG launches PHD in Korea
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OMG launches PHD in Korea

HeeYoun Yang hired to run the new unit as managing director.

Droga5 goes analog to encourage diversity conversations
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Droga5 goes analog to encourage diversity conversations

A new employee-run 'zine offers an outlet for overlooked issues

The most important global ad stories of the week
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The most important global ad stories of the week

JWT creates a CEO role for China and fills it from McCann; Publicis nabs the Kingfisher Ultra account in India; Estée Lauder uses Facebook Messenger to deliver in the UK; and a streaming service in Malaysia and the Philippines adds 1 million subscribers in a month.

The Recommendation Engine: Wunderman's Amanda Lane
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The Recommendation Engine: Wunderman's Amanda Lane

When she's not engrossed in J.K. Rowling's attempts to combat internet trolls, Amanda Lane can be found watching documentaries on Netflix or listening to The Internet on the subway.

5 things you need to know about 2016's must-have toy, Hatchimals
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5 things you need to know about 2016's must-have toy, Hatchimals

The Furby-esque stuffed animal is on every child's Christmas list--and for good reason

Right-wing news site Breitbart 'declares war' on Kellogg's following advertising cull
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Right-wing news site Breitbart 'declares war' on Kellogg's following advertising cull

More than 100,000 people have already signed a #DumpKelloggs petition.

Hyundai mulls direct deal with Google on digital spend
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Hyundai mulls direct deal with Google on digital spend

The search giant simply provides more transparency than "snobbish" agencies, says European CMO.

Sonos removes ads from NYC 'Subway Therapy' station
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Sonos removes ads from NYC 'Subway Therapy' station

The audio tech brand hired a photographer to preserve what is left of the walls.

8 mistakes to avoid when buying mar-tech
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8 mistakes to avoid when buying mar-tech

Industry experts share what marketers need to know before making a technology investment.

Group M launches 'unified' data business [m]Platform
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Group M launches 'unified' data business [m]Platform

Group M is to set up a new business that will bring its data, analytics and technology together with those from sister agencies, Kantar, Millward Brown and Wunderman.

Droga5, 72andSunny top R3's global creative new-business chart for October
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Droga5, 72andSunny top R3's global creative new-business chart for October

Sprint win propels Droga5. CHI & Partners and DDB also move up thanks to auto wins. Omnicom's Heart and Science dominates the media chart.

Focus group: America
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Focus group: America

The director of brand strategy at Grey San Francisco gives a briefing on the lessons learned from the surprising results of the election.

Welcome to Stars Hollow, Netflix. Now get out.
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Welcome to Stars Hollow, Netflix. Now get out.

Why the saccharine "Gilmore Girls: A Year in the Life" could spell trouble for the edgy streaming network.

McDonald's deflects #Fightfor15 protests with 'America's best first job' videos
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McDonald's deflects #Fightfor15 protests with 'America's best first job' videos

As activists rallied for a higher minimum wage Tuesday, the fast-food giant subtly made its own argument on Twitter.

Accenture acquires UK agency Karmarama
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Accenture acquires UK agency Karmarama

The accounting firm aims to build a "new breed of agency."

Electrolux backpedals on 'Uber for laundry' proposal
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Electrolux backpedals on 'Uber for laundry' proposal

Brand spokesperson says CEO's comments to the Financial Times shouldn't be taken literally.

How CMO Jonathan Mildenhall is helping Airbnb evolve from disruptive app to full-service travel brand
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How CMO Jonathan Mildenhall is helping Airbnb evolve from disruptive app to full-service travel brand

Forget houses. The controversial tech company is increasingly relying on user experiences--lived and shared on social media--to propel its marketing.

Panda Express to underscore American-Chineseness in Japan re-entry
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Panda Express to underscore American-Chineseness in Japan re-entry

The LA-based casual restaurant chain joins a number of US fast food brands hoping to fare better in Japan a second time around.

Hegarty: 'Adland overly worships at the altar of youth'
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Hegarty: 'Adland overly worships at the altar of youth'

By worshipping at the altar of youth, adland will struggle to move forward. Other creative industries do not have this problem, Sir John Hegarty tells Kate Magee.

Wes Anderson directs H&M's blockbuster Christmas ad
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Wes Anderson directs H&M's blockbuster Christmas ad

Wes Anderson has directed H&M's festive ad about a train journey on Christmas Eve starring actor Adrien Brody.

No raise for you? How agencies are coping with overtime limbo
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No raise for you? How agencies are coping with overtime limbo

Ad agency employees hoping for bigger paychecks this week may be facing a long wait.

Engagement Meter: See the top social posts of last week
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Engagement Meter: See the top social posts of last week

Patagonia, Denny's and Mary Kay saw high levels of engagement on #BlackFriday.

The most important global ad stories of the week
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The most important global ad stories of the week

Malaysia won't miss Formula One; CHI and Geometry wins international McVitie's and Godiva accounts; and Project Hers makes poignant plea for toilets in India.

Temporary injunction throws wrench in agencies' overtime plans
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Temporary injunction throws wrench in agencies' overtime plans

Agencies were planning to implement new overtime policies by Dec. 1, but a Tuesday court ruling has added another layer of uncertainty.

Small Business Saturday shoppers are fickle, study finds
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Small Business Saturday shoppers are fickle, study finds

While customers intend to shop small, they don't always follow through.

Heinz Baked Beans UK ad banned for health and safety risk
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Heinz Baked Beans UK ad banned for health and safety risk

Advertising Standards Authority said the ad encourages kids to use open tin cans as drums.

Breitbart barred by AppNexus for hate speech
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Breitbart barred by AppNexus for hate speech

The ad tech provider conducted an audit after Steve Bannon was named Trump's strategist.

Turkey brands try to take the stress out of Thanksgiving
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Turkey brands try to take the stress out of Thanksgiving

From the Butterball Talk Line to online recipes, the goal for the holiday is to help the host.

Cheetos is selling orange bronzer, slippers and $20,000 jewelry
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Cheetos is selling orange bronzer, slippers and $20,000 jewelry

The snack brand is ready for the holidays with Chester the Cheetah-inspired gag gifts.

Trump adds to Brexit uncertainty but he might turn out OK, says WPP boss
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Trump adds to Brexit uncertainty but he might turn out OK, says WPP boss

Sir Martin Sorrell claims Donald Trump's election had added to a growing air of uncertainty for businesses that was first caused by Brexit.

Fantastic Beasts release shows the magic in brand reinvention
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Fantastic Beasts release shows the magic in brand reinvention

Brands should admire this authenticity and the way that it maintains loyalty, says the UK MD of the Licensing Industry Merchandisers' Association.

How street cred is helping Chronic Tacos go national
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How street cred is helping Chronic Tacos go national

The fast-casual chain is betting on "lifestyle" to stand out in a crowded market.

Facebook may have finally successfully cloned Snapchat
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Facebook may have finally successfully cloned Snapchat

Instagram's live video and ephemeral features give brands one more reason to skip Snapchat.

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