News & Analysis

Ogilvy's Nadja Bellan-White is an ADCOLOR 'Legend'
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Ogilvy's Nadja Bellan-White is an ADCOLOR 'Legend'

The agency's EVP joins CEO John Seifert to reflect on the state of diversity in the industry, business responses and Charlottesville.

At ADCOLOR, 'Five Woke Women' challenge perceptions of identity in the workplace
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At ADCOLOR, 'Five Woke Women' challenge perceptions of identity in the workplace

A "seat at the table" isn't enough, says Oath's Allison Allen, in wide-ranging discussion at annual diversity conference.

ADCOLOR kicks off with talk of Emmy wins and Trump in annual 'Moments that Changed America' panel
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ADCOLOR kicks off with talk of Emmy wins and Trump in annual 'Moments that Changed America' panel

The 11th annual diversity conference and awards show began with a roundup of the past year's good and bad news.

Tom Burrell becomes first African-American in One Club Creative Hall of Fame
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Tom Burrell becomes first African-American in One Club Creative Hall of Fame

The legendary multicultural marketer talks with Campaign US about being a groundbreaker and an effective creative leader, and the state of diversity in the industry.

Accessible website design for users with disabilities lags far behind demand
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Accessible website design for users with disabilities lags far behind demand

Too few of the billions of sites online are usable for disabled people, says AudioEye's CEO.

100 Years of Ads: Best Use of Animation
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100 Years of Ads: Best Use of Animation

To celebrate the 4A's 100th anniversary, Campaign US compiled the top 10 cartoon spokescharacters.

Recommendation Engine: Collective Bias's Annette Brown
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Recommendation Engine: Collective Bias's Annette Brown

This account manager can't be bothered by churro ice cream cones but is obsessed with pre-downloading Netflix series to her iPhone.

From Selena to millenials, Latinos continue to shape the American marketing landscape
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From Selena to millenials, Latinos continue to shape the American marketing landscape

As the Smithsonian enshrines the singer's artifacts, a look at how the industry has changed.

100 Years of Ads: Best Use of Comedy
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100 Years of Ads: Best Use of Comedy

To celebrate the 4A's 100th anniversary, Campaign US compiled the top 10 spots that made us laugh.

100 Years of Ads: Best Use of Historical Figures or Events
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100 Years of Ads: Best Use of Historical Figures or Events

To celebrate the 4A's 100th anniversary, Campaign US compiled the top 10 spots that tap into the past.

Recommendation Engine: Fluid's Stephanie Wiseman
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Recommendation Engine: Fluid's Stephanie Wiseman

This director of business development is on a Facebook cleanse while she tries to avoid celebrity diet tips.

100 Years of Ads: Best Sci-Fi Themed Ads
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100 Years of Ads: Best Sci-Fi Themed Ads

To celebrate the 4A's 100th anniversary, Campaign US compiled the top 10 spots that took us to far out places.

100 Years of Ads: Best Campaigns for Social Good
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100 Years of Ads: Best Campaigns for Social Good

To celebrate the 4A's 100th anniversary, Campaign US compiled the top 10 spots that have helped make the world a better place.

The best and worst TV programs of Summer 2017
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The best and worst TV programs of Summer 2017

No longer the domain of reruns, the summer offered viewers both diamonds and duds.

Jam3's 'Invisible Highway' flexes Google's new AR software dev kit
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Jam3's 'Invisible Highway' flexes Google's new AR software dev kit

ARCore gives designers a new OS-level palette to explore

Harvey puts parts of Home Depot college football kickoff campaign on hold
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Harvey puts parts of Home Depot college football kickoff campaign on hold

It is also planning to launch how-to videos on Snapchat on Saturday, but it could delay those as well.

Recommendation Engine: Base Design's Jake Post
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Recommendation Engine: Base Design's Jake Post

This director of operations is opting for podcasts and magazines over books these days and can easily become jealous of photographers' Instagram feeds.

BBH​ ​NY's​ ​#EmojiMeals​ ​campaign​ ​tackles​ ​child​ ​hunger​ ​with​ ​Instagram​ ​Stories
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BBH​ ​NY's​ ​#EmojiMeals​ ​campaign​ ​tackles​ ​child​ ​hunger​ ​with​ ​Instagram​ ​Stories

Interactive posts drive small donations to No Kid Hungry.

After an agency settles a false advertising suit, how scared should the industry be of the FTC?
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After an agency settles a false advertising suit, how scared should the industry be of the FTC?

An advertising lawyer explains what marketers can learn from this unusual case.

100 Years of Ads: Most Memorable Taglines
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100 Years of Ads: Most Memorable Taglines

To celebrate the 4A's 100th anniversary, Campaign US compiled the top 10 slogans from the last century.

15 brands pitch in to help Houston during Hurricane Harvey
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15 brands pitch in to help Houston during Hurricane Harvey

Here is what companies across the nation and headquartered in Houston are doing to help those affected.

Spotify's new 'Upstream' podcast taps top brand execs for culture forecasting
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Spotify's new 'Upstream' podcast taps top brand execs for culture forecasting

Debut run of seven episodes includes leaders from Dropbox, Airbnb, Gimlet and IBM.

McDonald's awards digital innovation work to Publicis.Sapient and Capgemini
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McDonald's awards digital innovation work to Publicis.Sapient and Capgemini

It's the latest in a series of global McDonald's wins for the reorganized holding company.

KFC uses creepy VR game to train staffers
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KFC uses creepy VR game to train staffers

The fast food chain shines a spotlight on its employees, and brand, in another unorthodox head-turner.

Cottonelle, Scott, and WeRateDogs team up to celebrate toilet paper and dogs
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Cottonelle, Scott, and WeRateDogs team up to celebrate toilet paper and dogs

The brands' #TPDogDay campaign is centered on National Toilet Paper Day and National Dog Day, which both fall on Saturday.

100 Years of Ads: Biggest Tearjerkers
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100 Years of Ads: Biggest Tearjerkers

To celebrate the 4A's 100th anniversary, Campaign US compiled the top 10 ads that made us bawl.

Recommendation Engine: Red Tettemer O'Connell + Partners' Michelle Maben
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Recommendation Engine: Red Tettemer O'Connell + Partners' Michelle Maben

This art director secretly listens to Harry Styles and consumes RV renovation blogs when she's not-so-patiently waiting for "Broad City" to return.

Why marketers should bet on influencers over programmatic
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Why marketers should bet on influencers over programmatic

Programmatic isn't quite the silver bullet it was supposed to be, says CLEVER's founder.

8 hashtag fails brands can learn from
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8 hashtag fails brands can learn from

Twitter. Never. Forgets.

In new VMA spots, Truth Initiative asks whether Big Tobacco is exploiting veterans and the mentally ill
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In new VMA spots, Truth Initiative asks whether Big Tobacco is exploiting veterans and the mentally ill

News-style segments for MTV's Video Music Awards expose how brands have marketed cigarettes to already vulnerable groups.

The #hashtag turns 10: Twitter's global brand strategy boss on lessons learned
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The #hashtag turns 10: Twitter's global brand strategy boss on lessons learned

On August 23, 2007, user Chris Messina used the first hashtag on Twitter #Barcamp. Today, an average of 125 million hashtags are tweeted per day.

100 Years of Ads: Best Revivals
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100 Years of Ads: Best Revivals

To celebrate the 4A's 100th anniversary, Campaign US uncovered the top 10 creative comebacks.

TV network execs accentuate only the positive during critics' tour
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TV network execs accentuate only the positive during critics' tour

But there's more beneath the surface that no one wants to talk about.

Brand Superfan of the Week: LaCroix's Big Dipper
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Brand Superfan of the Week: LaCroix's Big Dipper

The L.A. rapper loves the sparkling water so much that he wrote a summer anthem about the bubbly beverage.

'You must leave any association'; Experts urge brands to break with Trump
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'You must leave any association'; Experts urge brands to break with Trump

No longer scared of the president's attacks on Twitter, companies are publicly breaking with Donald Trump over his remarks after last weekend's events in Charlottesville, Virginia. Corporate communications experts are cheering them on.

On Eclipse Day, advertisers shoot for the moon
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On Eclipse Day, advertisers shoot for the moon

Everybody wants in on the astronomical action, including big brands from fast food to eyewear.

100 Years of Ads: Best Use of Celebrity
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100 Years of Ads: Best Use of Celebrity

To celebrate the 4A's 100th anniversary, Campaign US uncovered the top 10 creative executions starring household names.

ODD launches in US after winning global Perry Ellis ad account
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ODD launches in US after winning global Perry Ellis ad account

The apparel company awarded the integrated account to ODD after a competitive pitch that involved three American agencies.

Inside Color of Change's campaign to get Pepsi's CEO to #QuitTheCouncil
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Inside Color of Change's campaign to get Pepsi's CEO to #QuitTheCouncil

Other companies such as IBM also found themselves in the organization's crosshairs after their leaders joined President Trump's business advisory councils.

Recommendation Engine: the community's Silvio Caielli
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Recommendation Engine: the community's Silvio Caielli

This associate creative director binge-watches miniseries and can be found humming "Despacito" throughout his work day.

HBO attacked by hackers again
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HBO attacked by hackers again

The TV brand's Facebook and Twitter accounts have been hacked in the latest cyber threat to the company.

Trump 'fires' business leaders after mass exodus
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Trump 'fires' business leaders after mass exodus

US president Donald Trump has disbanded two corporate councils after even more executives left in a move to distance themselves from his handling of Charlottesville.

Deloitte Digital buys Acne, hires Andy Sandoz to lead creative
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Deloitte Digital buys Acne, hires Andy Sandoz to lead creative

The Stockholm-based agency has a long roster of clients including H&M, Spotify and Ikea.

Always ad '#LikeAGirl' returns to fight girls' fear of failure
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Always ad '#LikeAGirl' returns to fight girls' fear of failure

Procter & Gamble has revived the campaign with a new spot tackling the lack of confidence during puberty.

Why Tiki decided to douse torch-wielding white supremacists
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Why Tiki decided to douse torch-wielding white supremacists

It's the second time in three months that the company has had to disassociate its brand from extremist groups.

McDonald's awards World Cup brief to Leo Burnett London
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McDonald's awards World Cup brief to Leo Burnett London

The fast food chain has expanded its relationship with the agency after awarding Leo Burnett its global sports sponsorship activity for the 2018 World Cup.

PepsiCo under fire as Trump backtracks on criticism of far-right
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PepsiCo under fire as Trump backtracks on criticism of far-right

Chief executive Indra Nooyi has been targeted by a campaign calling for business leaders to disassociate themselves from the president.

Brand Superfan of the Week: Papa John's Pizza's Carolina Williams
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Brand Superfan of the Week: Papa John's Pizza's Carolina Williams

This high school graduate used her love of cheese pies and garlic sauce to gain admission into Yale University.

Recommendation Engine: Kinetic's Morgan Coon
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Recommendation Engine: Kinetic's Morgan Coon

This girl boss binges a Netflix show of the same name and follows a food-obsessed canine on Instagram.

New ANA report finds 'transparency concerns' in production process
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New ANA report finds 'transparency concerns' in production process

In a follow-up to last year's media report, the Association of National Advertisers details "dysfunction" and rigged bids.

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