The Campaign Fix
April 29, 2017

Today on Campaign: Daveed Diggs, Jessica Williams to host this year's One Show and A rebuttal to Steve Connelly: Remote talent can define culture. Plus, The Recommendation Engine: The Archer Group's Alexandra Crossman.

 
Latest from Campaign
Rejected by NASA? 84 Lumber has a job for you.
Rejected by NASA? 84 Lumber has a job for you.

Kathryn Luttner

After hijacking the Super Bowl with its border wall spot, the lumber brand is back with an "out of this world" message.

 
Google ad revenue surges 18% despite YouTube boycott
Google ad revenue surges 18% despite YouTube boycott

Emily Tan

Google's advertising revenue leapt 18 percent to $21.4 billion in the first three months of the year despite the ongoing YouTube advertising boycott.

 
A rebuttal to Steve Connelly: Remote talent can define culture
A rebuttal to Steve Connelly: Remote talent can define culture

Cat Lincoln

There can be communication challenges, but you can achieve 'togethering' with a virtual employee structure, writes the co-founder and CEO of Clever.

 
Jonah Hill returns as a disgruntled spokesman for Palace Skateboards
Jonah Hill returns as a disgruntled spokesman for Palace Skateboards

I-Hsien Sherwood

MPC Creative promotes the brand's first US store with CGI and swearing.

 
Advertisers stay faithful to online ads, despite mounting concerns
Advertisers stay faithful to online ads, despite mounting concerns

Nick Manning

WFA advertiser members were quizzed on their views regarding online advertising and their investment intentions for the year ahead. This is what the survey found.

 
Fuck-ups can boost creativity, says Erik Kessels
Fuck-ups can boost creativity, says Erik Kessels

Brittaney Kiefer

If you want to be more creative, you have to be willing to "fuck up" more, says Erik Kessels, the creative director of KesselsKramer.

 
Keith Weed: Our female consumers are increasingly women first, mums second
Keith Weed: Our female consumers are increasingly women first, mums second

Simon Gwynn

The delay in the average age at which women have their first child is having a fundamental effect on how they define themselves, Unilever chief marketing officer Keith Weed said.

 
How 'participation brands' empower the market to do their marketing
Promoted
How 'participation brands' empower the market to do their marketing

Laura Stampler

Read about what happens when top marketers gather around a table (and several bottles of wine) to dissect iris' Participation Brand Index.

 
The Recommendation Engine: The Archer Group's Alexandra Crossman
The Recommendation Engine: The Archer Group's Alexandra Crossman

Ilyse Liffreing

Her taste in books may weigh her down, but this front-end developer takes flight every time a Marvel hero arrives in theaters.

 
Daveed Diggs, Jessica Williams to host this year's One Show
Daveed Diggs, Jessica Williams to host this year's One Show

I-Hsien Sherwood

The "Hamilton" and "Daily Show" stars split show into two nights during Creative Week.

 
One way to avoid the Einstellung effect
Promoted
One way to avoid the Einstellung effect

Kerrie Finch, FinchFactor

Reputation management company FinchFactor settled on Amsterdam for its global base after its founder discovered inspiration in the city's cultural cornucopia of diverse outlooks.

 
Campaign Jobs
 
DIRECTOR – BRAND & INNOVATION NYC Competitive + Benefits Butterfly London, New York City, New York
Digital Marketing Manager Undisclosed First Republic, San Francisco, CA
Mgr, Online Marketing Undisclosed Symantec Corporation, Mountain View, CA
Senior Marketing Manager, Mid-Market Undisclosed Citrix Systems Inc., Raleigh, NC
 

Keep up with Campaign! Drop us an email, comment on our stories, join our Facebook page, find us on LinkedIn and follow us on Twitter to be part of the conversation.

manage bulletins          unsubscribe