The Campaign Fix
October 18, 2017

Today on Campaign US: Local micro-moments are creating new opportunities for modern marketers and WPP calls out Japanese agency ADK over overseas strategy and animation business buys. Plus, scandals won't slow down a bullish influencer economy.

 
Latest from Campaign
Local micro-moments are creating new opportunities for modern marketers
Local micro-moments are creating new opportunities for modern marketers

Brian Solis

Location is rapidly emerging as a critical consumer expectation, says a principal analyst at Altimeter.

 
WPP calls out Japanese agency ADK over overseas strategy and animation business buys
WPP calls out Japanese agency ADK over overseas strategy and animation business buys

Omar Oakes

WPP has strongly criticised ADK, the Japanese ad agency in which it holds a minority interest, over its overseas ambitions as it pushes forward with a sale to Bain Capital.

 
Scandals won't slow down a bullish influencer economy
Scandals won't slow down a bullish influencer economy

Sean Czarnecki

Brands keep coming back for more, albeit with additional fine print.

 
Top US media leaders to speak at Campaign's Digital Media Strategies USA 2017
Top US media leaders to speak at Campaign's Digital Media Strategies USA 2017

Staff

The top leaders in the US media industry will be speaking at Campaign's Digital Media Strategies USA 2017 conference in New York on 15 November.

 
Think you can design Campaign's cover? Prove it. Competition time.
Promoted
Think you can design Campaign's cover? Prove it. Competition time.

Georganna Simpson

Campaign, in partnership with Ai Media Group, is calling for creatives from brands and agencies to compete to take over our first cover of 2018.

 
A bot didn't write this column
A bot didn't write this column

Andy Pemberton

My family and I are huge fans of this place. The staff is super nice and the food is great. The chicken is very good and the garlic sauce is perfect. Ice-cream topped with fruit is delicious too. Highly recommended!...

 

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