Carlsberg has hired Mads Mikkelsen, star of Casino Royale and TV series Hannibal, to feature in the lager brand's new campaign, "The Danish Way".
70 percent of consumers aren't impressed with "The Experience Revolution."
It's time for brands and nonprofits to step up and create demand for climate action, writes the managing partner of Oberland.
What does the nation think about the upcoming election? Deborah Mattinson gets some early reaction.
Our brains are wired to react to newness and the potential for reward, writes an associate strategy director at Deutsch.
When 22% of British adults are trying to stop something happening, that's a sign that something is up, says the head of digital strategy at MullenLowe Profero.
Don't dismiss Amazon's drones as futuristic nonsense - this might be the next bold idea that catches retailers unawares, writes Phillip Dyte, strategy director at iProspect UK.
Publishers are having a tough time, taking fire from customers on both sides while readers block ads and advertisers complain about viewability, writes Anant Joshi, Meetrics' director of international business.
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