Telecom / Utilities brands
"This hype around digital and social is a bit of an exaggeration. It needs to be part of the mix,
"The art of mass media is definitely not dead" says Direct Line's Mark Evans - so how can brands get
After landing an 8-figure deal, the actor plays the everyman in BBDO New York campaign.
The hours of traditional TV people watch remains relatively unchanged by SVODs.
Verizon attempts to win over consumers in the mobile carrier's Twitter replies.
Generation Z has a better chance of becoming scientists or technologists than the next LeBron James.
Several of the top-spending brands have never hired more than one female or non-white marketing boss, and some never have.
Bayer took the top spot for the third week in a row.
An eclectic mix of marketers, creatives, technologists, PR pros and account mavens who prove that millennials don't hold a monopoly
Three major US brands have joined the growing list of advertisers to pause advertising on YouTube following recent revelations that
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