Social media

Articles: 196 Results
Why marketers should bet on influencers over programmatic

Why marketers should bet on influencers over programmatic

Programmatic isn't quite the silver bullet it was supposed to be, says CLEVER's founder.

8 hashtag fails brands can learn from

8 hashtag fails brands can learn from

Twitter. Never. Forgets.

The #hashtag turns 10: Twitter's global brand strategy boss on lessons learned

The #hashtag turns 10: Twitter's global brand strategy boss on lessons learned

On August 23, 2007, user Chris Messina used the first hashtag on Twitter #Barcamp. Today, an average of 125 million

Twitter creators join global video relay from Sydney to Vancouver

Twitter creators join global video relay from Sydney to Vancouver

Twitter is hosting a live global video relay to showcase local creators and influencers in a first for the social

Facebook ramps up video offer with revamped Watch tab

Facebook ramps up video offer with revamped Watch tab

Facebook is ramping up its video offering as a stronger rival to YouTube and Snapchat with the launch of its

What really happens when a brand turns a random person into a social media celebrity

What really happens when a brand turns a random person into a social media celebrity

Tinder did it to Josh Avsec and Michelle Arendas. Wendy's did it to Carter Wilkerson. The three discuss their newfound

New Twitter data shows clampdown on online abuse

New Twitter data shows clampdown on online abuse

The social network said new technology means the fight against trolls, one of its biggest issues, is getting better.

Facebook to launch news subscription model later this year

Facebook to launch news subscription model later this year

Facebook will start trying a paywall for its Instant Articles product in October.

Facebook's CMO dishes on fake news and the social network's latest mission

Facebook's CMO dishes on fake news and the social network's latest mission

Gary Briggs talks about how Facebook is connecting the world; engaging Generation Z; and how it's combating fake news.

Twitter CMO: Brand identity and simplicity key for advertisers

Twitter CMO: Brand identity and simplicity key for advertisers

Leslie Berland said the platform's new look and feel is designed with both users and brands in mind.