Consumers are so well-informed by their online research they no longer feel a need to visit car showrooms, which is
Spotify's global head of partner solutions believes that brands need to change their input in order to affect their output.
Because no one wants to take on the industry giants, their attribution approaches go undisputed, says AppLift's Managing Director &
Twitter is hosting a live global video relay to showcase local creators and influencers in a first for the social
Last month, Speedo launched a web app that offers personalised training plans for swimmers of almost any skill level.
Facebook is ramping up its video offering as a stronger rival to YouTube and Snapchat with the launch of its
Salesforce has launched an AI-powered image recognition service that will allow marketers to automate the discovery and identification of images
A Google engineer who criticised the company's diversity initiatives in a controversial memo has been sacked.
Taptica, an Israeli-founded and UK-listed ad tech mobile platform company, has doubled its size with the acquisition the DSP division
Despite WPP planning to double spend on Snapchat this year, Sir Martin Sorrell has described its commitment as a "flea
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