Leo Burnett Chicago signs up more than 20,000 runners for official sponsorships.
Smart home brand Hive has premiered its new brand identity, along with announcing its presence in North America with its
Localization, unusual media placements and a certain amount of controversy are factors that have helped the brand establish its place
Now that marketing to the LGBTQ community has gone mainstream, brands from fashion to tech to retail are showing their
Although Nike is planning to stick with the embattled golfer, other brands may end their deals with Tiger Woods after
The retired football player and founder of Big Baller Brand is proof that you don't need an MBA to be
Retail is being eaten alive by Amazon and brands could be next, writes the director at Furthr.
These data-driven best practices are relevant to strategists and marketers alike.
New research from Publicis addresses the appetite for global versus local brands, willingness to blow the budget and how meticulously
How people shop, connect with and think about brands is evolving at a rapid pace. A senior associate of Lippincott's
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