Automotive

Articles: 281 Results
Hyundai seeks to expand global agency roster amid sales crisis

Hyundai seeks to expand global agency roster amid sales crisis

Korean car-maker Hyundai is seeking to expand its creative agency roster, beyond in-house shop Innocean Worldwide, with a particular focus

'You'll Never Want to Stop Driving' for BMW by KBS
100 Years of Ads: Most Groundbreaking

100 Years of Ads: Most Groundbreaking

To celebrate the 4A's 100th anniversary, Campaign US compiled the top 10 spots that changed the way brands spoke to

100 Years of Ads: Best Use of Historical Figures or Events

100 Years of Ads: Best Use of Historical Figures or Events

To celebrate the 4A's 100th anniversary, Campaign US compiled the top 10 spots that tap into the past.

100 Years of Ads: Best Sci-Fi Themed Ads

100 Years of Ads: Best Sci-Fi Themed Ads

To celebrate the 4A's 100th anniversary, Campaign US compiled the top 10 spots that took us to far out places.

Citroen enlists a master cabinet maker to create a wooden car

Citroen enlists a master cabinet maker to create a wooden car

, Traction for Citroën

BETC agency Traction turns the famed 2CV into a museum-quality piece of art.

Havas Media wins Michelin account off MEC

Havas Media wins Michelin account off MEC

French tyre company Michelin has awarded its estimated $100m (£76.89m) global media account to Havas Media.

CMO Q&A: Nissan's Roel de Vries

CMO Q&A: Nissan's Roel de Vries

Nissan's head of marketing tells Diana Bradley his stance on autonomous cars, auto shows, and integrating advertising and PR.

How automotive brands can win over the always-on consumer

How automotive brands can win over the always-on consumer

With self-driving vehicles and ride-sharing apps, car marketers must adapt to an ever-changing, technological landscape.

A fugitive becomes a family man in Infiniti spot

A fugitive becomes a family man in Infiniti spot

, Crispin Porter & Bogusky for Infiniti

A car race is not what it seems in latest from CP+B.