French tyre company Michelin has awarded its estimated $100m (£76.89m) global media account to Havas Media.
Nissan's head of marketing tells Diana Bradley his stance on autonomous cars, auto shows, and integrating advertising and PR.
With self-driving vehicles and ride-sharing apps, car marketers must adapt to an ever-changing, technological landscape.
A car race is not what it seems in latest from CP+B.
Team One turns burnout into bespoke ink in latest campaign.
David&Goliath brings a new meaning to "baby on board" in its latest ad featuring the new Soul Turbo
Working with Blippar and Mindshare, the auto company lets customers sit in a virtual driver's seat, no gear required.
Anheuser-Busch is the second-most, LGBT-inclusive marketer on the Viacom network's 'Top 25 Trailblazing Companies' report.
KBS film shows what happens when the pressure of seeking VC funds is amped up by g-forces.
The Pennsylvania native collected so much Corvette memorabilia that Guinness World Records was forced to create a new category for
The latest work, news, advice, comment and analysis, sent to you every dayregister free