Automotive

Articles: 275 Results
Havas Media wins Michelin account off MEC

Havas Media wins Michelin account off MEC

French tyre company Michelin has awarded its estimated $100m (£76.89m) global media account to Havas Media.

CMO Q&A: Nissan's Roel de Vries

CMO Q&A: Nissan's Roel de Vries

Nissan's head of marketing tells Diana Bradley his stance on autonomous cars, auto shows, and integrating advertising and PR.

How automotive brands can win over the always-on consumer

How automotive brands can win over the always-on consumer

With self-driving vehicles and ride-sharing apps, car marketers must adapt to an ever-changing, technological landscape.

A fugitive becomes a family man in Infiniti spot

A fugitive becomes a family man in Infiniti spot

, Crispin Porter & Bogusky for Infiniti

A car race is not what it seems in latest from CP+B.

A motocross star gets a tattoo made from his Indian Motorcycle

A motocross star gets a tattoo made from his Indian Motorcycle

, Team One for Indian Motorcycle

Team One turns burnout into bespoke ink in latest campaign.

Kia hamsters give birth to a new spot

Kia hamsters give birth to a new spot

, David & Goliath for KIA

David&Goliath brings a new meaning to "baby on board" in its latest ad featuring the new Soul Turbo

New banner ad from Jaguar Land Rover lets you test drive a car from your phone

New banner ad from Jaguar Land Rover lets you test drive a car from your phone

Working with Blippar and Mindshare, the auto company lets customers sit in a virtual driver's seat, no gear required.

Hilton tops Logo's annual ranking of 'out and proud' brands

Hilton tops Logo's annual ranking of 'out and proud' brands

Anheuser-Busch is the second-most, LGBT-inclusive marketer on the Viacom network's 'Top 25 Trailblazing Companies' report.

BMW, TechCrunch Disrupt force entrepreneurs to give their pitches in a speeding 5 Series

BMW, TechCrunch Disrupt force entrepreneurs to give their pitches in a speeding 5 Series

KBS film shows what happens when the pressure of seeking VC funds is amped up by g-forces.

Brand Superfan of the Week: Corvette's Charles Mallon

Brand Superfan of the Week: Corvette's Charles Mallon

The Pennsylvania native collected so much Corvette memorabilia that Guinness World Records was forced to create a new category for