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Articles: 531 Results
Blink and you'll miss it...

Blink and you'll miss it...

...Why you might be wasting mobile spend. As advertisers are challenged with delivering ads through multiple channels, mobile ad experts

Media is broken and 'needs a total reset'

Media is broken and 'needs a total reset'

There's plenty of blame for both advertisers and agencies in a new study from ID Comms.

5 vital takeaways from the inaugural I&C conference

5 vital takeaways from the inaugural I&C conference

Campaign US' celebration of inclusion and creativity included some tough words for the ad industry. Change voluntarily, "or someone's going

Has brand purpose jumped the shark?

Has brand purpose jumped the shark?

Intention without action is cowardly. Brands that want to advocate for purpose, cause, or social impact need to back it

'We are not having an imperialist approach': Cheil's Global CCO

'We are not having an imperialist approach': Cheil's Global CCO

For an agency that grew up in the 21st century, it is not about geographic replication, says Cheil's global CCO,

See which brands ran the most TV commercials last week

See which brands ran the most TV commercials last week

Boost Mobile, Chevrolet and Nissan topped TVTY's charts.

Digital spending in Japan breaks 1 trillion yen: Dentsu

Digital spending in Japan breaks 1 trillion yen: Dentsu

The company's annual advertising expenditures report shows the total pie grew for a fifth consecutive year.

4A's names  Marla Kaplowitz president and CEO

4A's names Marla Kaplowitz president and CEO

The CEO of MEC North America will succeed Nancy Hill.

What to think about at MWC 2017

What to think about at MWC 2017

Mobile World Congress is now a must-do in the industry calendar. Havas Media's UK CEO shares tips for what to

Ogilvy Philippines confirms employee death

Ogilvy Philippines confirms employee death

Passing of Mark Dehesa reignites debate about industry work pressures.