Media

Articles: 256 Results
Advertisers stay faithful to online ads, despite mounting concerns

Advertisers stay faithful to online ads, despite mounting concerns

WFA advertiser members were quizzed on their views regarding online advertising and their investment intentions for the year ahead. This

Bill O'Reilly and syndication: A match made in desperation

Bill O'Reilly and syndication: A match made in desperation

Because we all know podcasting just isn't big enough for Papa Bear.

MullenLowe, MediaCom top R3's global new-business charts for March

MullenLowe, MediaCom top R3's global new-business charts for March

McCann grabs the top spot in the US with its Verizon and Chevrolet wins, and Venables enters the top four

Valspar teams with The Onion for videos that favor comedy over colors

Valspar teams with The Onion for videos that favor comedy over colors

How one paint brand is trying to avoid the clutter of Pinterest and Instagram to reach frustrated DIY enthusiasts.

Digital ad industry can't grow without proper measurement

Digital ad industry can't grow without proper measurement

If the ad industry doesn't find a way to measure performance accurately and consistently, P&G's threat to pull spend from

T-Mobile CEO embarks on insane 4/20 Tweetstorm against #VerHIGHzon

T-Mobile CEO embarks on insane 4/20 Tweetstorm against #VerHIGHzon

Verizon scheduled its earnings call for the unofficial stoner's holiday, and John Legere was not about to pass that up.

Unboxing videos and cosplaying grown-ups are the new kids' TV

Unboxing videos and cosplaying grown-ups are the new kids' TV

What to make of a sudden interest among adults in revisiting and indulging in children's content?

The 8 new summer shows most likely to become hits

The 8 new summer shows most likely to become hits

The warm-weather airwaves are no longer the dead zone they once were, but success stories remain elusive.

Connecting the dots: How Refinery29's creative chief stays inspired

Connecting the dots: How Refinery29's creative chief stays inspired

Techniques such as improv and word association are all part of Refinery29's quest to seek inspiration from far and wide,

'Good stories can change your life,' says Birdman writer

'Good stories can change your life,' says Birdman writer

Armando Bo, whose script won an Oscar for Birdman, tells Kate Magee why brands should invest in longer, more meaningful