Media

Articles: 186 Results
How to build a video marketing program from the ground up in 2017 without spending a fortune

How to build a video marketing program from the ground up in 2017 without spending a fortune

Build an elite team of video marketing masters.

1-800-Flowers finds out what happens when a brand gets on the wrong side of a pro wrestler

1-800-Flowers finds out what happens when a brand gets on the wrong side of a pro wrestler

WWE wrestler Chris Jericho added 1-800-Flowers to his "list" after what he thought was shoddy customer service.

What to expect from pilot season 2017

What to expect from pilot season 2017

Procedurals, military dramas, family sitcoms, and reboots, reboots, reboots!

Jaguar Land Rover calls global media review and resumes online advertising

Jaguar Land Rover calls global media review and resumes online advertising

Jaguar Land Rover, one of several brands caught up in a row about inadvertently funding extremist websites through online advertising,

Ad Council uses Pro Bowl Kiss Cam to challenge bias for Valentine's Day

Ad Council uses Pro Bowl Kiss Cam to challenge bias for Valentine's Day

Third chapter of "Love Has No Labels" celebrates diversity and survivors in Orlando.

Snickers empathizes with Adele after Grammys flub

Snickers empathizes with Adele after Grammys flub

After its intentional Super Bowl live ad disaster, the candy bar brand felt for Adele after she needed a do

Why marketers heart video for Valentine's Day

Why marketers heart video for Valentine's Day

VIsual sharing makes particular sense for the emotional holiday.

Facebook signs up to Media Rating Council auditing

Facebook signs up to Media Rating Council auditing

The social network takes another step toward transparency after misstating some key metrics.

SNL mocks political ads from Super Bowl LI with bruising Cheetos sketch

SNL mocks political ads from Super Bowl LI with bruising Cheetos sketch

See ad agency 'Murphy + Kennedy' pitch cringe-worthy ideas that may hit a little too close to home.

Did Super Bowl marketers score a touchdown with Boomers?

Did Super Bowl marketers score a touchdown with Boomers?

Looking to reach this powerful demo during Super Bowl LI, marketers used everything from nostalgia to humor, writes AARP's VP