The genetics testing company helps Gru find his lost-lost brother in six-week marketing push.
Unilever and Pepsi tie for most effective marketer; IPG is named most effective holding company for first time.
The Father's Day spot, from Grey New York, finds a new twist on the parent-versus-technology challenge.
Graham Rose, multi-award-winning commercials director whose "Photo Booth" spot for Hamlet cigars has been lauded as one of the best
Instead of making short form films and buying likes, more brands should consider investing in sponsored entertainment that people will
The publisher will be working with XUMO, Pluto TV, Apple, Roku and Amazon.
GM, Verizon, Johnson & Johnson and Walmart continued to advertise on the video platform after promising to boycott, says study.
FCB New York worked with a Texas student organization to raise awareness of a growing concern.
Crispin Porter + Bogusky LA highlights online brand's diverse payment options.
A new National Sikh Campaign combines TV and digital media buys with an on-the-ground, grassroots effort to educate Americans about
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