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Industry insiders weigh in on the coming ecommerce "bloodbath" and how brands will have to step up their game.
Customers increasingly expect marketers to challenge the status quo in traditional media channels and advertising.
The airline, broadband and the insurance sectors experienced the steepest decline in customer service perception over the last year, according to a study.
The restaurant chain has only "scratched the surface" of the potential for delivery, Steve Easterbrook said, following the brand's strong financial results.
"Carpe diem" might be sage advice for living one's life, but TV executives might be wise to wait and stretch their advertising dollars.
As technology and globalization continue to change the corporate landscape, the pursuit of diversity in the agency world is more important than ever to drive creativity and innovation.
"This hype around digital and social is a bit of an exaggeration. It needs to be part of the mix, but it cannot be the only thing."
The 2017 Cannes Lions festival earned revenues of $820 million for its owner Ascential, despite "slightly reduced" award entry and delegate numbers, the company's half-year results say.
The holding company's net income through June fell 28 percent from last year.
Tinder did it to Josh Avsec and Michelle Arendas. Wendy's did it to Carter Wilkerson. The three discuss their newfound fame, and how glamorous it has really been (or not).
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