Direct marketing news
Health and Safety Executive calls pitch for below-the-line task
LONDON - The Health and Safety Executive has called a pitch for its below-the-line business.
Channel News
JPMH lands global Glenfiddich account
LONDON - William Grant & Sons, the global spirits brand, has appointed JPMH to handle the global CRM and digital work for its Glenfiddich whisky brand.
BBC and DM agencies in talks over eCRM brief
LONDON - The BBC is holding talks with direct marketing agencies as it explores dedicating more of its budget to direct marketing.
Sainsbury's kicks off digital ad review
LONDON - Sainsbury's has kicked off a review of its digital advertising account and is in the process of inviting agencies for chemistry meetings.
Agencies named 'best to work for' by Sunday Times
LONDON - Glue London, Brand Learning, Meteorite and Elvis have all been named by the Sunday Times in its 'Best Small Companies to Work for' list.
Marmite introduces spoof products in print and poster campaign
LONDON - Marmite is preparing to launch a new print and poster advertising campaign featuring all the brands most controversial product ideas, including a fabric softener, a shower gel and...
Comic Relief seeks direct marketing agency
LONDON - The charity Comic Relief is looking for a direct marketing agency to handle a campaign that aims to encourage more children to get involved with the organisation.
Visit Wales appoints W&K to run direct marketing pitch
LONDON - Visit Wales has called a pitch for its direct account, and has asked its above-the-line agency, Wieden & Kennedy, to handle the process.
Samaritans kicks off search for direct marketing agency
LONDON - The Samaritans is on the hunt for an agency to handle its direct marketing account.
Save the Children launches legacy marketing campaign
LONDON - Save the Children is launching a new legacy marketing campaign in an attempt to encourage the charity's supporters to continue donating even after they have passed on.
The Carbon Trust calls review of its creative, digital and media agency roster
LONDON - The Carbon Trust, the not for profit organisation set up by the government to help businesses reduce their carbon emissions, is holding a statutory review of its agency...
Wunderman hires Janet Snedden and Nick Fletcher to senior roles
LONDON - Wunderman has appointed Janet Snedden, the former managing director of Tangible Data, as its new director of data.
Ford Direct unveils nostalgic direct marketing pack
LONDON - Ford is encouraging consumers to take a trip down memory lane through a new direct marketing campaign created by Orchestra.
Labour kicks off social media campaign
LONDON - The Labour Party is launching a major social media drive in the run-up to this year's General Election, dubbed the "first word-of-mouth election".
Dare and EHS 4D win Nestlé drinks business
LONDON - Nestlé has handed the digital and direct marketing accounts for its drinks brands to Dare and EHS 4D.
- VCCP follows Mediacom with its own naked calendar11 February 2010
- COI to appoint GroupM's M4C to £250m media business04 February 2010
- Marmite introduces spoof products in print and poster campaign26 February 2010
- Models get naked for Love covers08 February 2010
- London Weekly freesheet launches in the capital05 February 2010
- Adland hit as billings collapse25 February 2010
- BBC to lose magazines division and cut back broadcast and online26 February 2010
Direct marketing news IN DEPTH
Mini retains Lida to eCRM business
LONDON - Mini, the BMW-owned car brand, has retained Lida to its eCRM and direct marketing account after a pitch against Partners Andrews Aldridge and Rapp.
Esporta appoints The Communications Agency to integrated account
LONDON - Esporta, the chain of health and fitness clubs, has appointed The Communications Agency to handle its integrated account.
OgilvyOne's Rona departs for Tribal DDB
LONDON - Tribal DDB has poached OgilvyOne's global digital planner Patrick Rona to head up its European operations.
Meteorite appointed by Cisco for Flip ad account
LONDON - Meteorite has been appointed by Cisco for its pocket camcorder Flip Video, following a pitch against undisclosed agencies.
Kitcatt Nohr hires Jonathan Shaw as information architect
LONDON - Kitcatt Nohr Alexander Shaw has appointed Jonathan Shaw, the founder of True Dream Enterprises, as its first information architect.
COI prepares review of £30m DM roster
LONDON - The COI is preparing to review its £30m direct marketing creative roster after kicking off a separate tender process for a new supplier framework covering operational services such...
Santander reviews online bank task
LONDON - Santander is looking for an agency to handle the pan-European advertising, DM and digital account for a new unified online banking service.
Pitches plummet across all media
LONDON - AAR says the number of reviews fell by 21 per cent in 2009.
M&C Saatchi lands £6m iShares task
IShares, the world's largest provider of exchange-traded funds, has appointed M&C Saatchi to handle its £6 million pan-European integrated advertising account.
Nestlé shortlists two for beverage brands DM pitch
LONDON - Nestlé has shortlisted Partners Andrews Aldridge and EHS Brann to pitch for the direct marketing account for its beverage brands.
EHS Brann scoops Comparethemarket.com eCRM brief
LONDON - Comparethemarket.com has appointed EHS Brann to handle its direct marketing account.
Advertising in the noughties - Top 10 DM campaigns
LONDON - Browse the gallery to view the top 10 DM campaigns of the decade.
Campaign Annual 2009 - Top 10 DM ads
LONDON - Browse the gallery below to see the top 10 DM campaigns of 2009.
Watchdog bans misleading Spicerhaart mailing
LONDON - The Advertising Standards Authority has pulled a direct mail for estate agents Spicerhaart Group after a recipient complained that it was unclear that it was marketing material.
Talking Points
Most Read News
VCCP follows Mediacom with its own naked calendar
LONDON - Hot on the heels of Mediacom's naked calendar, VCCP has also stripped off in the name of charity.
COI to appoint GroupM's M4C to £250m media business
LONDON - The Government's Central Office of Information (COI), currently the UK's biggest advertiser, is set to appoint GroupM's M4C to handle its £250m centralised media buying business from April...
Most Discussed News
Paddy Power forced to shelve plans to run 'offensive' TV spot
LONDON - Paddy Power has been forced to abandon plans to run its latest ad on TV after regulators feared it could cause widespread offence.
BBC illustrates the power of the internet in new ad campaign
LONDON - The BBC is promoting its new series of programmes that investigate the extraordinary power of the internet through a new TV ad created by Rainey Kelly Campbell Roalfe/Y&R.
- Group Marketing Manager, Future Publishing
- Competitive package, South West England
- Marketing Director, Syco Music
- Competitive Salary, Central London
- CGI Artist, Xchangeteam
- £34-£35, Central London
- Research Manager, Brand Recruitment
- £-£36000, South East England
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