The global COO of Wolff Olins says Apple Watch still needs to prove its genuine worth
Atifa Silk, brand director of Campaign Asia-Pacific, interviews Duncan Painter, CEO of Top Right Group, at Cannes Lions 2015. Painter talks about how Cannes Lions owner Top Right Group works with the Cannes Lions management team to keep the festival’s momentum going, and directly addresses rumours of whether the festival is for sale.Read more...
Arthur Sadoun, CEO Publicis Worldwide discusses the talking points of Cannes 2015.Read more...
Atifa Silk, brand director, Campaign Asia interviews Duncan Painter, CEO, Top Right Group at Cannes Lions 2015.Read more...
Andrew Galak, Campaign US interviews Dave Luhr and Colleen Decourcy of Wieden + Kennedy at Cannes Lions 2015.Read more...
Maisie McCabe, deputy editor, Campaign interviews William Eccleshare, chief executive,Clear Channel International at Cannes Lions 2015.Read more...
Steve Barrett, editor-in-chief, PRWeek US interviews Torrence Boone, MD, agency relationships, Google at Cannes Lions 2015.Read more...
Just as the beaches of Cannes vary depending on how far you venture from the Croisette, so too do the conversations. For the last few years one of the main topics of discussion is the ever greater presence of adtech companies at a creativity festival. As a technology gate-crasher myself, and armed with the industry-recognised white sunglasses and Panama, it was genuinely apparent that the line in the sand between all things tech and all things creative was slowly surrendering to the warm tides of Mediterranean.Read more...
Adtech companies were taking over everywhere outside the Palais. Whether it be the armada of boats at the old port, or giant ads on the front of the Carlton, nowhere it seems was safe…and it sounds like this trend is going to keep happening as I heard multiple folk promise that they’d have a boat next year; some even two boats so they can keep their valuable berth!
Claire Beale, global editor-in-chief for Campaign, interviewed Bob Greenberg, founder and chief executive of R-GA, at Cannes Lions 2015.Read more...
Cannes Lions is the honeypot of creativity in advertising. From virtual reality to smartwatches, advertisers aren’t afraid to push boundaries when looking for new ways to engage consumers and nowhere is this more apparent than at the annual event.Read more...
Martin Sorrell and Al Gore – ex US vice president – in conversation at Cannes 2015.Read more...
Smart devices, voice activation and virtual reality will redefine point of sale, says the managing director of Mindshare's Shop+ Lead
The worldwide director of J. Walter Thompson's Innovation Group gives her first impressions of the tech conference in Las Vegas
Only a handful of consumer tech gadgets will matter to advertisers. The global CEO of WPP's Gain Theory makes his picks
The CMO of Omnicom's Annalect marketing technology network exaplains why data-driven marketing should be the headliner in Vegas this year
Campaign has rounded up the Grand Prix winners from last week's Cannes International Festival of Creativity
After slowly finding its feet following economic upheaval and digital migration, the UK industry is on track to reclaim its place at the center of the world's advertising stage
Andy Cunningham shares experiences and frustration from working with the tech icon
Eastern brands triumph, and Apple edges Google for first time.
The brand's refurbished retail presence marks a new foray into luxury -- and its high-end watch raises questions about upgrades
Deutsch LA's EVP/design director checks off the strengths (and one weakness) of Apple's smartwatch
Updated: The consumer electronics company officially launched its smartwatch -- and offered glimpses of its potential for brands
The company seeks to reboot its advertising platform in a play to catch up with Facebook and Google
Amazon and Alphabet understand is that in our future economy, most competition will occur through creating and selling non-rival goods.
How brands can create AIs that won't turn into Hal overnight.
Tech companies may make much of their money by selling "you", but the something-for-nothing economy also has some surprising benefits.
Research shows that the likelihood of a video ad on Facebook converting into a "three-second" view has fallen to its lowest levels.
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