Do you have the right skills to stay ahead of the competition? Bob Van Rossum, veteran marketing recruiter and president at MarketPro, outlines seven critical skillsets your marketing may need in 2017.
The longtime student of evidence-based marketing now becomes the teacher.
MarketPro's checklist of interview questions is designed to tease out insights about your marketing candidates you may otherwise miss.
There are some amazing leaders in the advertising world. These stories are not about them.
After a six-month sabbatical, the former Starcom Mediavest CEO has announced her intention to step down at the end of the year.
How to focus a team on the future without denying its past.
CP+B's first global CEO is a powerful woman in an industry desperate for more. So why isn't she being celebrated?
Women at top agencies use an Executive Branch technique to get their ideas and opinions heard.
Twitter chat about the results of our second annual survey begins at 11 a.m. on Wednesday.
"I'm there every hour that anyone is there," says the North America CEO of DDB Worldwide.
Nearly half of employees now suffer from low morale, and 63% of those workers are job hunting
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