WPP remains well ahead of its rivals, according to analysis by Kingston Smith partner Esther Carder.
The tech companies will team up to help curb the spread of terrorist content online.
The food giant eyes new CMO position amid restructuring that will erase up to 600 jobs worldwide.
London's West End retail district is on track to increase its contribution to the UK's GDP by a quarter in the next four years, from £8.8bn to £11bn, according to the New West End Company.
Two very young Romeo and Juliets perform a scene from Shakespeare's tragedy in the latest episode of Apple's "Practically magic" campaign.
UK shoppers are more likely than those in almost every other country to own loyalty cards, but are among the least likely to make shopping decisions based on whether a retailer has a loyalty scheme, according to data from Nielsen.
AMV BBDO and McCann London have been dropped from the government's revamped communications service roster, while Lucky Generals appears for the first time.
Thomas Cook has confirmed it will pay £55.8m to take full control of The Co-operative Travel, a business it set up with the Co-operative Group.
Karmarama's turnover jumped 20% to £39.2m in its most recent financial year before its sale to Accenture Interactive, the creative agency's accounts show.
Money is at the top of consumers' Christmas lists; they're just embarrassed to ask, says CMO Patrick Adams
Pepe, the Real Madrid and Portugal defender, can not wait to get into his new Umbro Medusae boots in this spot for the sports brand.
John Hodgman, Justin Long and scriptwriter Jason Sperling share stories of the legendary Apple campaign and revisit unaired scripts.
Employments costs at advertising agencies have reach an all time high, according to the latest Kingston Smith report. Kingston Smith partner Esther Carder reports in more depth.
Media buying agencies' profit margins improve, but are still far lower than a few years ago, according to Kingston Smith's latest report. Partner Esther Carder explores the data in more depth.
Quantcast's Supernova gathered media experts to rethink the rules of advertising in a digital world. In this third instalment of a seven-part video series, we ask: what's the one thing you'd change about the ad industry?
Marketing and sales promotion agencies are suffering as their average operating profit margin falls to a record low, according to Kingston Smith's latest report.
John Lewis' Christmas ad featuring Buster, the trampolining dog, has been named the world's biggest Christmas ad, according to YouTube.
The classic top-down approach to creative work and sign-off is on its way out, writes Brian Cooper, the chief creative officer at Oliver.
No single solution will ever truly work, but flexibility is required, writes the founder of Chant.
How an excruciating seven-month quest for an idea Steve Jobs didn't hate gave birth to one of the funniest, most effective campaigns in Apple's history, told by the writers, crew and actors who created it 10 years ago.
Facebook, Microsoft, Twitter and YouTube have pledged to come together to help curb the spread of terrorist content online.
General Mills is set to create a global chief marketing officer position amid a restructure that will axe up to 600 jobs worldwide.
TV broadcasters insist they can still entice a generation glued to their mobile phones.
Keith Lemon returns in Carphone Warehouse's "proper Christmassy" TV ad.
Functions such as the post room offer the industry a diverse talent.