AnalogFolk's chief operating officer, Matt Law, has left the agency to join a blockchain-focused VC firm called Outlier Ventures.
Advertisers have spent more on video ads in the first half of the year, pushing it over the spend on banner advertising for the first time.
Korean car-maker Hyundai is seeking to expand its creative agency roster, beyond in-house shop Innocean Worldwide, with a particular focus on pushing its Genesis sub-brand.
Google has released global updates on AdSense and DoubleClick aimed at helping publishers stop the sale of fake ad inventory.
The mobile tech that gained Renault £4m in sales, Adobe's new app for marketers and other news you may have missed
A round-up of adtech and martech news to keep you up to date.
Oath has become the latest, and largest, publisher to be certified for brand safety by Jicwebs.
Global technology editor Emily Tan explores the impact Apple's Face ID will have on branding and marketing.
The problem with science these days, author Margaret Atwood observed, is that it is mainly funded by corporations for financial gains.
R/GA has put out a call for entries for the second round of its Internet of Things Venture Studio UK programme in partnership with Innovate UK.
Less than two months after finally introducing native video, LinkedIn has introduced native video ads.
The Telegraph has appointed OMD UK's managing director Aki Mandhar as chief operating officer.
Heineken has set out to quell the nation's longing for draft beer in a barber's shop (or anywhere really) with the launch of Blade, a mini-draught beer machine.
Women have a genuinely different perspective on financial matters and brands are failing to understand and connect to this perspective.
Paul Graham has left his post as vice-president operations, creative media and marketing at Burberry for a role as Versace's chief marketing officer.
Snapchat has introduced a way for brands to include information such as reservation information, reviews and contact details with Context Cards.
Guinness has launched an out-of-home campaign that uses data from Instagram and Twitter to target its fans based on their location, behaviour and affinity to the brand.
The Co-operative Group has formalised its offer to acquire grocery chain Nisa for £143m.
While marketing feels it uses the same vocabulary as financial teams when reporting on effectiveness, a new report has shown that this isn't the case.
Asda's latest Halloween TV ad is Shazam-enabled, linking the TV ad to a mobile experience.
By buying impressions through multiple DSPs and Networks, brands may be targeting the same consumer a hypothetical 18 times instead of just the desired three times.