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Nigel Hollis

EVP, Chief Global Analyst, Millward Brown.

Nigel Hollis is Executive Vice President and Chief Global Analyst at Millward Brown. In his current role, Nigel works with Millward Brown’s global account teams to address client needs and shape the company’s viewpoint on all things related to marketing and market research. Nigel brings 30 years of research experience to bear on his understanding of how marketing communications can build and maintain brands. After a four-year stint with Cadbury Schweppes in the UK, Nigel joined Millward Brown, a member of the WPP family of companies, and a world leader in providing research-based insights and consulting. At Millward Brown, Nigel has worked with clients in many different industries and countries, and has been instrumental in developing some of Millward Brown’s most successful research solutions.

The power of purpose: What the hacked Clinton e-mails tell us about branding
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The power of purpose: What the hacked Clinton e-mails tell us about branding

Thousands of emails leaked from the Clinton campaign reveal little about the Democratic presidential nominee's beliefs, writes chief global analyst at Kantar Millward Brown

Study: Why Bernie is Instagram and Hillary is Visit Florida
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Study: Why Bernie is Instagram and Hillary is Visit Florida

Millward Brown's chief global analyst discusses what brands can learn from the Bernie Sanders campaign