Content from our thought leader

Gideon Spanier

Gideon Spanier is the head of media for Campaign. Contact him at gideon.spanier@haymarket.com. 

Advertising Association warns of Brexit talent loss with 'Great Advert For Britain'
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Advertising Association warns of Brexit talent loss with 'Great Advert For Britain'

The Advertising Association has launched a campaign, called "A Great Advert For Britain", to celebrate the role of foreign workers in the ad industry and warn it is under threat because of Brexit.

Global's DAX buys AudioHQ in a bid to be world's biggest audio ad sales platform
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Global's DAX buys AudioHQ in a bid to be world's biggest audio ad sales platform

Global's DAX has bought US digital audio ad sales company AudioHQ in a deal that the British group claims will create the world's largest digital audio advertising sales platform.

Publicis Media names Frogley as UK CEO as Morrissey takes strategy role
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Publicis Media names Frogley as UK CEO as Morrissey takes strategy role

Publicis Media has appointed Sue Frogley as UK chief executive, replacing Amanda Morrissey who is moving after only 18 months to a global client strategy role.

Publishers still face problems with 'tech taxes' but this is how to take control
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Publishers still face problems with 'tech taxes' but this is how to take control

Issues surrounding 'tech taxes' will not be resolved until the digital media supply chain is cleaned up.

It's time to say RIP to CRR
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It's time to say RIP to CRR

The way that TV advertising is traded in the UK is out of date and an obstacle to innovation. It makes no sense for advertisers to use share deals and contracts that date back to 2003 before YouTube and Facebook existed...

The media agency exodus and an absence of industry leadership
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The media agency exodus and an absence of industry leadership

It is more than just a coincidence that a series of media agency leaders have departed in seven days, writes Campaign's head of media.

Goodstuff and DCM take top prizes at Media Week Awards
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Goodstuff and DCM take top prizes at Media Week Awards

Goodstuff Communications has won Media Agency of the Year and Digital Cinema Media won Sales Team of the Year at the 2017 Media Week Awards.

Paul Frampton to leave Havas Media Group
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Paul Frampton to leave Havas Media Group

Paul Frampton is to leave Havas as UK & Ireland chief executive of its media operations after 20 years with the group.

Apple poaches Weve's Pearman to lead UK search ads business
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Apple poaches Weve's Pearman to lead UK search ads business

Apple is boosting its search advertising business for the App Store in the UK, recruiting Tom Pearman from Weve to take a senior role.

Tracy De Groose to step down as Dentsu Aegis Network UK CEO
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Tracy De Groose to step down as Dentsu Aegis Network UK CEO

Tracy De Groose is expected to stand down as UK & Ireland chief executive of Dentsu Aegis Network.

Glucklich steps down as Starcom UK CEO
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Glucklich steps down as Starcom UK CEO

Pippa Glucklich is to step down as UK chief executive of Starcom after five years at the agency.

Government to launch £140m media-buying review 'with transparency at heart'
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Government to launch £140m media-buying review 'with transparency at heart'

The UK government is to review its estimated £140m media-buying account with transparency in the digital media supply chain at the top of the agenda.

Facebook UK quadruples annual revenue to £842m after reducing offshore ad sales
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Facebook UK quadruples annual revenue to £842m after reducing offshore ad sales

Facebook UK quadrupled revenues to £842.4m last year in a sign that the UK government's clampdown on offshore ad sales is having a major impact.

Hearst UK halves losses to £2.7m but revenues slide 7% despite circulation lift
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Hearst UK halves losses to £2.7m but revenues slide 7% despite circulation lift

Hearst UK has halved its annual loss to £2.7m and increased circulation but revenues still fell 7% to £262.6m last year because of pressure on distribution arm Comag.

Twitter UK revenue growth slows to 4% with sales of £79.4m
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Twitter UK revenue growth slows to 4% with sales of £79.4m

Twitter's UK revenue growth slowed sharply last year with turnover up 4% to £79.4m compared to a 31% increase a year earlier.

Ocado picks OMD UK for media as brand eyes first TV ads
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Ocado picks OMD UK for media as brand eyes first TV ads

Ocado is to appoint OMD UK for its estimated £10m account following a competitive pitch.

Accenture hints at further marketing services expansion
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Accenture hints at further marketing services expansion

Accenture's global boss has hinted at further expansion in the ad industry, telling investors he is "very excited about the next generation of marketing services we might launch" in 2018.

Express Newspapers' profits drop 56%
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Express Newspapers' profits drop 56%

Express Newspapers has seen annual profits more than halve as owner Richard Desmond prepares to sell the group to Trinity Mirror.

Magazines more trusted than social media in UK
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Magazines more trusted than social media in UK

Seven in 10 Britons trust magazine media over social media, a study by MediaCom North and Magnetic has found.

Two weeks to go to Media Week Awards with more than 40 companies in the running
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Two weeks to go to Media Week Awards with more than 40 companies in the running

More than 40 agencies and media owners are in the running for the 2017 Media Week Awards, which will be unveiled in two weeks' time on 12 October.