Wieden+ Kennedy New York names new ECD

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Jaime Robinson.
Jaime Robinson.

Jaime Robinson will partner with David Kolbusz to round out the senior management team

Wieden+Kennedy on Monday announced the appointment of Jaime Robinson to the role of executive creative director in the agency’s New York office.

Robinson will begin her new role in March working alongside fellow ECD David Kolbusz. W+K said Robinson, Kolbusz and Managing Director Neal Arthur will comprise the New York management team.

The agency has been looking to fill the position since early last year. Scott Vitrone and Ian Reichenthal left the ECD partnership vacant in November 2013, and Kolbusz was named ECD in April 2014.

"We wanted to find someone with true creative vision, who was amazing with people, and eternally curious about new, different ways to solve client problems," Colleen DeCourcy, W+K Partner and Global Executive Creative Director, said in a statement. "Jaime is that person."

Robinson is moving from the position of vice president, executive creative director, at San Francisco-based Pereira & O’Dell.

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