The movie based on the bestselling novel by E. L. James opens on Feb. 13, but that isn't stopping condom-maker Trojan from prematurely getting in on the action.
The ad depicts a couple in relationship therapy discussing their sexual exploits. The awkard descriptions suggest that maybe the acts in the book/movie just are not for them.
The ad ends with, "Get out of the gray area, into 50 shades of real pleasure." underscoring the Church & Dwight Company brand providing something less extreme than the 2011 novel.