The Recommendation Engine: The Archer Group's Alexandra Crossman

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Her taste in books may weigh her down, but this front-end developer takes flight every time a Marvel hero arrives in theaters.

The Recommendation Engine is Campaign US' weekly feature in which we learn about the media young people in the ad industry are currently consuming. This week, we get to know Alexandra Crossman, senior front-end developer at Delaware-based digital agency The Archer Group.

What I’m watching
I love going to the movies, and I’m a huge Marvel fan, so 2017 and 2018 are going to be well-punctuated by buckets of buttery popcorn and M&Ms. I’m also a total Netflix binger; it’s so great that I can watch an entire season without having to be left in suspense. Shows that I’ve recently watched through include "13 Reasons Why," "House of Cards," "Unbreakable Kimmy Schmidt," "Parks and Recreation," "Stranger Things" and all of the various cartoons involving the Justice League. In-between shows I’ll usually pick up a videogame–right now I’m playing through the re-mastered Kingdom Hearts games on my PS4 Pro.


What I’m listening to
I used to be in college radio so my music tastes are all over the place, and I have a music attention-span problem. I get in moods where I’ll skip around so much between genres that you’d think I’m playing an entire music library on shuffle, but I’m not. Spotify is my go-to because I have yet to put any of my music collection in the cloud. Spotify’s Discover Weekly playlists are pretty hit-or-miss, but when they hit, they are so on point. Toward the end of last year, I listened to a lot of Sports, Frankie Cosmos, STRFKR, TV Girl and Gold Panda. I also love the upbeat oldies they play at coffee shops and good electronica (no dubstep, please).

Gold Panda 


What I’m reading
I’ve always been a bookworm, but I haven’t made as much time for reading over the last couple of years as I’d like to. I will forever and always love physical books, and they will forever and always be heavy and bulky and make me rethink my life choices every time I move apartments. I recently had to make the tough decision to only buy books that I absolutely adore, and to otherwise download them through the Kindle app on my phone. Recreationally, I almost exclusively read fiction and my most recent obsession was reading every novel and short story by Haruki Murakami. I shamelessly enjoy fantasy and sci-fi as well but these days you’re more likely to find me reading recipes online or in of one of my too-many cookbooks.


Who I’m following
I don’t like the term foodie but I am very into food, whether it’s eating it or making it myself. I follow a lot of food blogs. I absolutely adore Deb Perelman AKA "Smitten Kitchen," but also follow blogs like "Food52," "The Candid Appetite" and "A Cozy Kitchen" and food publications America’s Test Kitchen, Serious Eats (J. Kenji Lopez-Alt is a genius and has never let me down) and Eater.com for restaurant news. I also follow a few interior design accounts on Instagram in hopes of inspiring me to finally do some real decorating at home, and a few fashion bloggers as well because I’m otherwise totally clueless. Lastly—and I’d feel like I’m lying if I left this out—I definitely follow my fair share of adorable cats and dogs.


What I’m ignoring
Click bait, celebrity drama, reality TV shows and their "stars" and all other similar distractions. I try to only think about things that are a bit more real.