Nissan 'GT Academy' by TBWA

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A scene from Nissan's "GT Academy" prank video.
A scene from Nissan's "GT Academy" prank video.

"Nissan GT Academy" enters its fourth season on television with a "Test Drive Prank" video

The fourth season of "Nissan GT Academy" has come roaring back to television, looking for North America’s newest professional racer to make the jump from the virtual racing world of PlayStation 3 racing simulator Gran Turismo 6 to the cockpit of a real racing car on the racetrack. 

The six-episode series, developed in partnership with TBWA\Chiat\Day Los Angeles, OMD and RadicalMedia, appears Friday nights on Spike TV, leading up to a season finale on Dec. 19, in which a single winner will be named. 

Check out the "Test Drive Prank" video, below, that TBWA created to build excitement for the program.

Campaign credits

Client: Nissan
Agency: TBWA
Global creative president: Rob Schwartz
Chief creative officer: Stephen Butler
Executive creative director: Fabio Costa
Creative director, Americas: Tito Melega
Senior art director: Marcelo Duende
Managing director: Peter Bracegirdle
Digital and social account director: Craig Werwa
Management supervisor: Patrick Jones
Account supervisor, digital and social: Dana Fors
Account supervisor, digital: Natalie Huffman
Director of digital production: Peter Bassett
Digital producer: Charity Balk
Social media manager: Natalie Gomez
Community manager: Max Moosman
Executive business affairs manager: Robin Rossi