Nissan 'From A Dream to Dubai' by TBWA\Chiat\Day LA

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Automaker chronicles rookie car racer's journey to the starting line

Since 2008, Nissan and Sony have held an annual competition to turn automotive racing videogame Gran Turismo fans into real-life racers.

In 2014 the competition aired as a reality TV series on the Spike TV network and streaming service Hulu.

Read: In Dubai, Chrysler shows its technology edge

TBWA\Chiat\Day LA and Nissan produced a 30-minute documentary on the winner, 21-year-old Nic Hammann. Hammann bested the 100 million online applicants and 29 other applicants in the TV series.

The web film on Hulu shows his journey from snowy Wisconsin to a race track in Dubai for his first professional race.

Campaign credits

CCO: Stephen Butler
ACD: Jason Locey, Liz Levy
Director of Production: Brian O’Rourke
Producer: Tim Newfang
Business Affairs: Robin Rossi
Director: Tim Newfang
DoP: Will Roegge
Camera Operator: Josh Herron
Sound Mixer: Justin Gay
Edit Company: Venice Beach Editorial
Post Producer: Christy Torres
Editor: Julia Bute
Assistant Editor: Charis Tobias
Sound: Inner Circle Sound / KTM
Mixer: Josh Eichenbaum
Color: The Mill LA
Executive Producer of Color: Thatcher Peterson
Color Producer: Antonio Hardy
Color Coordinator: Diane Valera
Colorist: Nick Sander

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