Even Clinton put Election Day on hold for the #MannequinChallenge

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The latest trend to consume social media is sweeping up brands, agencies and candidates.

Feeling stressed? On social media, a new video meme trend has emerged to distract from the final day of the presidential election.

"The Mannequin Challenge" is simple: Take a video of yourself, or you and your friends (or your product), frozen in place—the more ridiculous and difficult the position the better. Some say it's a literal interpretation of chilling out.

The fad is believed to have begun with high school students at the Edward H. White High School in Jacksonville, Florida. But, similar to the Ice Bucket Challenge, Planking or the Harlem Shake, the fervor has spread around the world, with the help of the hashtag #MannequinChallenge.

Now brands, from the Clinton campaign to the Pittsburgh Steelers, have uploaded their own elaborate videos. Even a few ad agencies are getting in on the fun.

The Clinton campaign

Sprite

Target

Pixar

Denny's Diner

Pittsburgh Steelers

New York Giants

WWE

Greenlight

Just another Tuesday in Paradise City ???? #mannequinchallenge #ontrend

A video posted by greenlight (@greenlightad) on

Red Tettemer O'Connell+Partners

Skyscanner

Twitter

Popsugar

NBA on TNT

The View

The Late Late Show with James Corden

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