The Chargers woo Los Angeles in new spots from Saatchi & Saatchi LA

The Chargers are back in Los Angeles after 56 years in San Diego, and they've got an uphill climb to win the hearts of the city. The Rams returned from St. Louis just last year, so a city that's been without an NFL franchise sincw the Raiders left in the '90s suddenly has two vying for its attention. That's one reason the team picked SaatchI & Saatchi LA, which has been in the city for 40 years, to create an anthem film and three shorter spots featuring Chargers players and LA locals.